B-Glass
Tariq Saleem

Tariq Saleem

Person

Merriott Lyle Distribution logo Merriott Lyle Distribution · admin

Tariq is the platform admin and sole connector owner at Merriott Lyle Distribution. He is a hands-on champion for onboarding, mapping and tickets, but the CFO and Deepa Chauhan carry the renewal decision.

Who they are

Insight

As at Fri 9 Oct 2026

Tariq is the platform admin and sole connector owner at Merriott Lyle Distribution. He is a hands-on champion for onboarding, mapping and tickets, but the CFO and Deepa Chauhan carry the renewal decision.

Role: CRM and Data Platform Manager in Birmingham, with an admin platform account created on 2025-02-28. He wires up each connector, works the tickets and runs access and sign-off. He calls himself the bottleneck on both.

Influence: He shapes adoption and data quality, not price. Malcolm Ridgway, the CFO, presses on value and renewal terms, and Tariq's role there is checking mapping and user lists.

Watch: Connector ownership sits with him alone, so a departure or absence is a key-person risk. Recent tickets on the CRM load, orders connector and the 11 Sep 2026 refresh stall all went through him. Webinar and Customer Day invitations drew no reply.

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

CRM records

OrganisationTitleRoleEmail
Merriott Lyle DistributionCRM and Data Platform Manageradmintariq.saleem@merriottlyle.example

Activity

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

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B-Glass is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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What the data covers

DataRecords
Organisations225
People at customers862
BG-Demo staff records (in post and leavers)58
Calls1,995
Email threads3,013
Support tickets1,159
Documents1,218
Deals315
Invoices285
Events49
News items119

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Glass is the tool that reads its data.

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