B-Brain
Callie Brennan

Merriott Lyle Distribution / BB-Demo – Onboarding

Callcompleted

Merriott Lyle Distribution logo Merriott Lyle Distribution · 2025-03-20 15:30

Onboarding call on 20 Mar 2025. The branch connector is blocked by a narrow service-account role, not a fault. Deepa Chauhan wants one trade account page for key-account managers, and Tariq Saleem is the only admin.

What was said

What this says

Current to 13 Oct 26

Onboarding call on 20 Mar 2025. The branch connector is blocked by a narrow service-account role, not a fault. Deepa Chauhan wants one trade account page for key-account managers, and Tariq Saleem is the only admin.

What happened: Callie Brennan walked Deepa Chauhan and Tariq Saleem through six connectors, account matching and the admin plan. The high-priority branch ticket was a permissions issue, and Callie asked for read access on four order-related tables.

Customer view: Deepa's test is one page with orders, disputes, calls and invoices for a trade account. She also asked for a plain status each week against the twelve-week Enterprise implementation.

Commercial: Everything sits inside the Enterprise implementation. The call recorder is still waiting on an authorisation, and Tariq asked for the date to move to the Friday because of an IT change freeze.

Watch: Tariq is the sole admin and Callie called that a single point of failure. A second admin is to be named, and mailbox scope needs a decision with credit control.

AI · claude-sonnet-5-5 · 13 Oct 2026

Themes

Current to 9 Oct 26
Theme
Enterprise onboarding progress
Importance
neutral
Sentiment
positive
Voice
champion

Who was there

BB-Demo

Them

Follow-up

Next steps

Current to 9 Oct 26
  • Callie Brennan sends the written access list for the four tables and a weekly Friday status.
  • Tariq Saleem takes the access list to the data owners and sends the sample export.
  • Deepa Chauhan names a second admin and sets the page section order with credit control.

Risks

Current to 9 Oct 26
  • Tariq Saleem is the only admin, a single point of failure until a second admin is named.
  • The call recorder authorisation slipped to the Friday, so calls will be missing from the first release.
  • Mailbox scope is unresolved and Deepa Chauhan is wary of directors thinking all email is read.

Opportunities

Current to 9 Oct 26
  • A clear first-release test (one page with orders, disputes, calls and invoices) gives an easy win to show value.
  • Enterprise directory sync suits the quarterly branch reshuffles Deepa and Tariq described.

Transcript

  1. Callie Brennan
    Callie Brennan None
    Hello, hello. Can you both hear me alright? I've got the recording going on my side, so that should be fine.
  2. Deepa Chauhan
    Deepa Chauhan None
    Yes, loud and clear. Good afternoon, Callie. Tariq's just coming in from the other room, he's wrestling with a projector cable.
  3. Tariq Saleem
    Tariq Saleem None
    Sorry, sorry. I'm here. Afternoon. The cable lost, I think, but I'll live.
  4. Callie Brennan
    Callie Brennan None
    No problem at all. Right, so the plan for the next forty minutes or so is this. First, where we are on the connectors, one by one. Second, the account matching, because I know that's the thing you care about most. Third, who does what before we switch on the refresh. And then I'd like to leave a bit of time at the end for the two tickets that are open. Does that work?
  5. Deepa Chauhan
    Deepa Chauhan None
    That works. The one thing I need from today, if I'm honest, is a clear picture of what the key-account managers will actually see on a trade account when we go live. Everything else can follow from that.
  6. Callie Brennan
    Callie Brennan None
    Good, that's a nice anchor. We'll come back to it at the end and I'll show you where we are on it.
  7. Tariq Saleem
    Tariq Saleem None
    Can I start with the open tickets, actually? Only because one of them is marked high priority and it feeds straight into the first thing you're going to ask.
  8. Callie Brennan
    Callie Brennan None
    Go on then, please do. Which one is it?
  9. Tariq Saleem
    Tariq Saleem None
    The branch system connector. The credentials I sent over authenticate fine from our side, but the first load on your side didn't land. I've checked the load log on our end and there's nothing failing, so my guess is it's not on our side, but I don't want to guess. That's why I raised it.
  10. Callie Brennan
    Callie Brennan None
    Right. Thank you for not guessing, that's helpful. So what I'm seeing on my side is the connection is made, but the service account you gave us can see the table list and not the order tables. Which is a permissions thing, not a fault. What I need from your side is read access on the order and dispute tables, not only the reference ones.
  11. Tariq Saleem
    Tariq Saleem None
    Ah. Okay. That's a mapping question, sort of, but really a role question. I set that account up with the narrow role on purpose. I'd rather widen it knowingly than have it widened for me.
  12. Deepa Chauhan
    Deepa Chauhan None
    Which tables, exactly? Let me be sure we're not opening up more than credit control are comfortable with.
  13. Callie Brennan
    Callie Brennan None
    Fair question. Orders, order lines, disputes and the delivery status table. Nothing with customer bank details, nothing in the payroll area. I'll put the list in writing straight after the call so you can show it to whoever needs to sign it off. I never start a connector without written access, so I'd rather you had it on paper anyway.
  14. Deepa Chauhan
    Deepa Chauhan None
    Good. That's the answer I wanted. Tariq, can you take that list to the data owners and let me know by the end of the week?
  15. Tariq Saleem
    Tariq Saleem None
    Yeah. I'll ask them tomorrow. If it's the four tables, I don't expect an argument, but I'll say so if I'm wrong.
  16. Callie Brennan
    Callie Brennan None
    Lovely. Then the second ticket, the other one. Is that the single sign-on question?
  17. Tariq Saleem
    Tariq Saleem None
    It is. Not urgent. It's how provisioning works when someone moves branch. Whether the user just changes group or whether we have to remove and re-add them.
  18. Callie Brennan
    Callie Brennan None
    So that's a how-to, and the short answer is the group change is enough, provided the group is what drives their access in the brain. I'll write it up properly rather than say it here and have it vanish. It's one of the things Enterprise gives you, the directory sync, so it should be tidy once we've set the mapping.
  19. Deepa Chauhan
    Deepa Chauhan None
    Mm. And that matters, because the branch managers move around more than anyone admits.
  20. Tariq Saleem
    Tariq Saleem None
    They really do. Every quarter there's a reshuffle somewhere in the North.
  21. Callie Brennan
    Callie Brennan None
    Okay. So let me share my screen and walk through the connector list. Give me a second, I've got a few windows open. Right. Can you see the checklist?
  22. Deepa Chauhan
    Deepa Chauhan None
    Yes, I can see it. Is it a bit small? Tariq, can you read it?
  23. Tariq Saleem
    Tariq Saleem None
    I can read it. Go on.
  24. Callie Brennan
    Callie Brennan None
    So we have the CRM, the branch system, the accounting system, the helpdesk, the call recorder and the mailboxes. That's six of the sources you told us about at the start. Enterprise lets us go up to twenty, so there's plenty of room for the rest. For each one I've got a status, a date and an owner. The CRM is connected and the first load has landed. That maps cleanly. The accounting system is connected and I've asked for a test read before we call it done.
  25. Tariq Saleem
    Tariq Saleem None
    Which connector is the one still waiting on a credential from us?
  26. Callie Brennan
    Callie Brennan None
    The call recorder. It needs an admin on your side to authorise it, and I think that's with someone in IT. I've put your name against it, Tariq, with a question mark, which isn't ideal.
  27. Tariq Saleem
    Tariq Saleem None
    Ha. That's mine, fine. I'll chase our IT colleague. I'd rather it was written down against me than floating.
  28. Deepa Chauhan
    Deepa Chauhan None
    And the mailboxes? I'm a bit wary there. I don't want the regional directors thinking we're reading everybody's email.
  29. Callie Brennan
    Callie Brennan None
    Understood, and it's a sensible thing to be wary of. We can scope the mailbox connector to the shared account mailboxes and specific teams, so it's the key-account and credit-control inboxes, not everyone. I'd suggest we leave the mailboxes until last, once the rest is running, and you can decide the scope then with the directors in the room.
  30. Deepa Chauhan
    Deepa Chauhan None
    Yes. Let's get credit control in the room for that one. I'll find a slot.
  31. Callie Brennan
    Callie Brennan None
    Perfect. So the order is CRM, branch system, accounting system, helpdesk, call recorder, mailboxes. Does anyone want to challenge that?
  32. Tariq Saleem
    Tariq Saleem None
    I'd swap the helpdesk and the accounting system, if I'm honest. The accounting data is cleaner. The helpdesk has a lot of free text and I'd rather the accounts were matched before we pull tickets against them.
  33. Callie Brennan
    Callie Brennan None
    That's what I have, actually. Accounting before helpdesk. I may have misread my own slide. Yes, sorry, it's the right way round on the list and the wrong way round in what I said.
  34. Tariq Saleem
    Tariq Saleem None
    Okay, good. Just checking.
  35. Callie Brennan
    Callie Brennan None
    Right, now the big one. Account matching. Deepa, you said the thing you care about is one version of each trade account, so I want to be careful here.
  36. Deepa Chauhan
    Deepa Chauhan None
    Yes. Which account, which branch? That's always the question. A builder who buys from three branches is three accounts in the branch system and in the CRM, one account, sometimes two, if someone's typed the name differently. And credit control have their own version again.
  37. Tariq Saleem
    Tariq Saleem None
    To be precise, there's a branch account code, which is unique per branch per customer, and there's the CRM account ID. They don't match by design. The only bridge we have is a field the key-account managers fill in by hand, and it's patchy.
  38. Callie Brennan
    Callie Brennan None
    Right. And that's what I need to see with my own eyes, rather than assume. Can you export a sample for me? Not everything. A few hundred rows, a mix of big accounts and small ones, with the branch code, the account name and the CRM link where there is one.
  39. Tariq Saleem
    Tariq Saleem None
    I can do that tonight. Should I include the ones with no CRM link at all?
  40. Callie Brennan
    Callie Brennan None
    Please, especially those. They're the interesting ones. I'd like to know how many there are before I say anything about what the matching will do.
  41. Deepa Chauhan
    Deepa Chauhan None
    I'd make one point. Whatever we do, no one should be told their branch has bad data. It's a mapping problem. The branches have been entering things the way the old system let them.
  42. Tariq Saleem
    Tariq Saleem None
    Agreed, and that's how I'll describe it in the note. Never the branches' fault.
  43. Callie Brennan
    Callie Brennan None
    Good. My approach is we match on what's certain first. Where the CRM link exists and agrees, that's settled. Where it doesn't, I'll propose matches using name and delivery address, and you two decide yes or no. Nothing is merged without one of you saying so.
  44. Deepa Chauhan
    Deepa Chauhan None
    Show me where that number comes from, when you come back with the proposals. I mean the count of how many were certain and how many were guessed.
  45. Callie Brennan
    Callie Brennan None
    You'll get it as a plain table. Certain, proposed, unmatched. And the reason against each proposed one.
  46. Tariq Saleem
    Tariq Saleem None
    Can I ask about the refresh? When we switch it on, it's nightly, yes? And it'll be done before the branches open?
  47. Callie Brennan
    Callie Brennan None
    Nightly, yes, and complete by 07:00 your time on business days. That's the commitment on every tier. For the first week or so I'd like to watch it myself, before we switch on the refresh for the whole estate, so any slow connector shows up before anyone else sees it.
  48. Tariq Saleem
    Tariq Saleem None
    Okay. And who sees the failures? I'd like to see them before Deepa does, no offence.
  49. Deepa Chauhan
    Deepa Chauhan None
    None taken. I'd rather you did.
  50. Callie Brennan
    Callie Brennan None
    That's easy. Failures go to you as admin, and I'll be copied while I'm still working with you. After handover it's you alone. Which brings me to something I care about, which is that you can run this without me. So there'll be a setup note, with every connector, every credential's owner, every mapping decision and the date. You'll have it before I step back.
  51. Tariq Saleem
    Tariq Saleem None
    I'd like that very much. We've had suppliers hand over a system and a verbal summary and that's been that.
  52. Callie Brennan
    Callie Brennan None
    Not from me. Now, users. You have two hundred licensed, which is a lot, and I know you won't open it to everyone on day one.
  53. Deepa Chauhan
    Deepa Chauhan None
    No. The plan is the key-account team and credit control first, a handful of regional directors, and then a few branch managers as a pilot. If it holds, we widen it.
  54. Callie Brennan
    Callie Brennan None
    That's sensible. What would you like those first people to be able to do in the first week? Because if we aim at one concrete thing, the training lands better.
  55. Deepa Chauhan
    Deepa Chauhan None
    Open an account and see the orders, any open disputes, the last calls and the invoices, on one page. That's it. If a key-account manager can do that before a phone call to a customer, I'll consider it a win.
  56. Callie Brennan
    Callie Brennan None
    Good. Then that's the test. I'll write it down as the acceptance check for the first release. Account, orders, disputes, calls, invoices, one page.
  57. Tariq Saleem
    Tariq Saleem None
    Calls come last, though, because of the call recorder authorisation.
  58. Callie Brennan
    Callie Brennan None
    Yes. So the first release will have four of the five and calls arrive when the recorder is authorised. I'd rather say that now than have somebody look for calls and not find them.
  59. Deepa Chauhan
    Deepa Chauhan None
    That's fine. I'll tell the regions straight. I'm not going to promise them something that isn't there yet.
  60. Callie Brennan
    Callie Brennan None
    Thank you. Let me do the dates, because I like a date against every step. The access list goes to you today. Tariq, the data owners' answer by the end of this week. The sample export tonight, or tomorrow at the latest. The call recorder authorisation, by next Wednesday. Then I'll come back with the matching proposals the week after. Does anything there look unrealistic?
  61. Tariq Saleem
    Tariq Saleem None
    The Wednesday one, a bit. IT have a change freeze at the moment. Let's say next Friday and I'll tell you sooner if it's earlier.
  62. Callie Brennan
    Callie Brennan None
    Next Friday it is. I'll move it. Thanks, Tariq. That doesn't break anything downstream.
  63. Deepa Chauhan
    Deepa Chauhan None
    One question on security. We'll get asked about it by our own risk team, and where the data physically sits. Can I say it stays inside our own environment?
  64. Callie Brennan
    Callie Brennan None
    Yes. The brain is built and run inside your own Snowflake account. We don't copy it out into somewhere of ours. And because you're on Enterprise, there was security review support in the implementation, so if your risk team have questions, put them in writing and I'll answer them in writing.
  65. Deepa Chauhan
    Deepa Chauhan None
    Good. That's the sentence I wanted. Thank you.
  66. Tariq Saleem
    Tariq Saleem None
    Mm. And while we're on that, the admin side. How many admins do you recommend? We have me, and I don't want to be the only one.
  67. Callie Brennan
    Callie Brennan None
    Honestly, two at the very least. One person is a single point of failure, and I say that kindly. Is there a second person who'd take it on?
  68. Tariq Saleem
    Tariq Saleem None
    There's an analyst on my team. She's good, a bit new. I'll ask her.
  69. Deepa Chauhan
    Deepa Chauhan None
    Please do. I'd like her in the training sessions, too.
  70. Callie Brennan
    Callie Brennan None
    Lovely. Add her to the list and I'll include her in the walk-through of the load log, so it isn't only in your head, Tariq.
  71. Tariq Saleem
    Tariq Saleem None
    It is mostly in my head. That's a fair point.
  72. Callie Brennan
    Callie Brennan None
    Right. Let me use the last bit to show you something. I'll share the test page from the CRM load, only to show what a trade account looks like so far. Give me a moment.
  73. Callie Brennan
    Callie Brennan None
    Okay, there. This is one account, a made-up test one. You can see the CRM details at the top, owner, region, notes. The sections underneath are empty for now, they're where orders and disputes will sit once the branch system lands.
  74. Deepa Chauhan
    Deepa Chauhan None
    So that's where it all hangs. That makes sense. Can we have credit control's view, the invoices and the overdue items, near the top? They'll want that first.
  75. Callie Brennan
    Callie Brennan None
    We can order the sections however you like. I'd suggest you decide that with credit control rather than me, then I'll set it. Put it on your agenda for the account-data review.
  76. Deepa Chauhan
    Deepa Chauhan None
    I'll do that. It's the monthly one, we have it next week, so it's perfect timing.
  77. Tariq Saleem
    Tariq Saleem None
    Can I ask something slightly awkward? If the matching proposals are wrong, how do I undo it? I've been burnt by merges that can't be reversed.
  78. Callie Brennan
    Callie Brennan None
    Not awkward at all. Matches are stored as links, not as merged records, so the source systems never change, and you can remove a link and the account separates again. I'll show you where in the walk-through, so you've seen it done once.
  79. Tariq Saleem
    Tariq Saleem None
    Good. That's what I wanted to hear. Never changing a mapping without telling Deepa, by the way, that stays.
  80. Deepa Chauhan
    Deepa Chauhan None
    I'd hold you to it.
  81. Callie Brennan
    Callie Brennan None
    Ha, fair enough. Anything else on the plan before I summarise? Anything that's bothering you, even if you can't say why?
  82. Deepa Chauhan
    Deepa Chauhan None
    Only the timetable, really. I know Enterprise is a long implementation, twelve weeks, and I'd like to know where we are against it, in plain terms, without having to ask.
  83. Callie Brennan
    Callie Brennan None
    That's reasonable, and I'll send you a one-page status every Friday. Connectors, what's done, what's waiting, who it's waiting on. If it's late I'll say so and say why.
  84. Deepa Chauhan
    Deepa Chauhan None
    Thank you. That's all I need.
  85. Tariq Saleem
    Tariq Saleem None
    Nothing from me beyond what we've covered. Except, will the first refresh be slow? I'd like to warn the branches if it's going to touch anything.
  86. Callie Brennan
    Callie Brennan None
    It won't touch the branch system for anything but reading, and I'll run the first big load in the evening, so no one notices. I'll tell you before I start it.
  87. Tariq Saleem
    Tariq Saleem None
    Perfect.
  88. Callie Brennan
    Callie Brennan None
    So, to summarise. I send the access list in writing today. Tariq takes it to the data owners and comes back by the end of the week. Tariq sends the sample export tonight or tomorrow. The call recorder authorisation is next Friday. Deepa adds the section order to the account-data review. And the second admin gets named. And I send a status every Friday, starting this week.
  89. Deepa Chauhan
    Deepa Chauhan None
    That's everything I had written down. Thank you, Callie.
  90. Tariq Saleem
    Tariq Saleem None
    Same. I'll get the high-priority ticket updated with the permissions answer so it's all in one place.
  91. Callie Brennan
    Callie Brennan None
    Please do, and I'll close it from my side once the tables load. Thanks both. Enjoy the rest of the afternoon, and good luck with the projector cable, Tariq.
  92. Tariq Saleem
    Tariq Saleem None
    Cheers. I'll be in touch tomorrow.
  93. Deepa Chauhan
    Deepa Chauhan None
    Speak soon. Bye now.

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