B-Glass
Pieter van Dam

Pieter van Dam

Person

Brakkevoort Logistics logo Brakkevoort Logistics · champion

Pieter van Dam is the CRM champion and platform admin at Brakkevoort Logistics. He leads the weekly shipper review and acts as decision-maker, but is under pressure to justify Growth spend to his CFO as usage falls and freshness tickets mount.

Who they are

Insight

As at Fri 9 Oct 2026

Pieter van Dam is the CRM champion and platform admin at Brakkevoort Logistics. He leads the weekly shipper review and acts as decision-maker, but is under pressure to justify Growth spend to his CFO as usage falls and freshness tickets mount.

Role: Head of Commercial Excellence in Rotterdam, CRM role champion, with a platform user account created 2025-04-01. He joined onboarding, QBR, check-in and renewal calls and raised the tickets.

Influence: He wants to renew Growth but says he cannot argue with Marloes Hendriks if usage stays low. He asked 22% of the organisation's questions over the last 12 months and the last 90 days, which is a key-person risk.

Watch: He escalated three high priority tickets on 24 Jul 2026 and said "I am not asking for money. I am asking for reliability." The 1 Apr 2027 renewal needs a value case he can take to the board.

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

CRM records

OrganisationTitleRoleEmail
Brakkevoort LogisticsHead of Commercial Excellencechampionpieter.vandam@brakkevoort.example

Activity

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

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B-Glass is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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What the data covers

DataRecords
Organisations225
People at customers862
BG-Demo staff records (in post and leavers)58
Calls1,995
Email threads3,013
Support tickets1,159
Documents1,218
Deals315
Invoices285
Events49
News items119

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Glass is the tool that reads its data.

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