B-Glass
Fairhallow Travel logo

Fairhallow Travel

Lost£0
made from

AI facts

As at Fri 9 Oct 2026

Fairhallow Travel held a Growth subscription under an executed order form signed 13 Dec 2024 at £40k a year, for 1 Jan 2025 to 31 Dec 2025, plus a £12k implementation. No executed paper covers any later term, and both invoices were paid within terms. The CRM renewal deal closed lost on 8 Dec 2025. On 19 Dec 2025 the COO, Simon Ashworth, said the company would let the contract run out. The CRM still shows stage customer with ARR of £40k.

Read from 18 calls · 31 email threads · 9 tickets · 3 news items · 2 deals · 6 people · 12 documents, newest 23 Feb 26

AImade from

Profile

Updated 9 Oct 26
  • IndustryTravel managementSource: CRM company record
  • Websitefairhallow.exampleSource: CRM company record
  • CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
  • HQ cityManchesterSource: CRM company record
  • Size240 employeesSource: CRM company record
  • CRM ownerTom AshdownSource: CRM company record · Account Executive · CSM Marcus Bell
  • Customer since1 Jan 2025Source: first executed order form ctr_020_01, signed 13 Dec 2024 · Growth tier · In the CRM since 11 Sep 2024
  • TypeChurneddiffersSource: contracts and invoices (signals) · CRM stage customer · The sources disagree
  • StateLostSource: AI assessment · As at Fri 9 Oct 2026 · written 14 Oct 2026
CRMmade from

AI opinion

As at Fri 9 Oct 2026

Lost: the Growth term ended on 31 Dec 2025 with no renewal paper or invoices since. Simon Ashworth chose not to continue, citing seat cost and no one owning adoption after Becky Lawton left. He left the door open to a review, so a win-back is possible.

SignalsFairhallow Travel / BG-Demo – Check InFairhallow Travel - Order Form (signed)Fairhallow Travel – RenewalFairhallow Travel reports cautious results amid tougher trading

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

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Key facts

Updated 9 Oct 26
  • Contracted ARR£0differsSource: executed order forms · CRM £39,600 · Invoiced run rate £0 · As of 9 Oct 2026 · The sources disagree
  • TierGrowthSource: deal_020_01
  • Last contact19 Dec 2025Call: Fairhallow Travel / BG-Demo – Check In · 294 days before 9 Oct 2026
  • Tenanteu-west-1Source: product analytics, reporting since Jan 2025 · 6 connectors configured
  • Licensed seats4031 active users in Sep 2026
Computedmade from

Next step

As at Fri 9 Oct 2026
What
Marcus Bell writes to Simon Ashworth to ask whether the cost review has settled and whether a review of the brain is now worth having, citing the seat cost and ownership reasons Simon gave on 19 Dec 2025. Re engage
Who
Marcus Bell Marcus Bell
When
This week by 9 Oct 2026
Why
Marcus Bell should write to Simon Ashworth to take up his offer to review if things change, while Tom Ashdown corrects the CRM. It still shows Fairhallow Travel as a customer at £40k although the Growth term ended on 31 Dec 2025.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

The story

As at Fri 9 Oct 2026
Lost

Lost: Fairhallow Travel's Growth term under the executed order form ended on 31 Dec 2025 after Simon Ashworth chose not to renew, yet the CRM still shows a customer at £40k. Marcus Bell owns a win-back note and Tom Ashdown the CRM clean-up.

Lost: Fairhallow Travel held Growth at £40k a year under the executed order form of 13 Dec 2024, ending 31 Dec 2025. Nothing has been signed or invoiced since, though the CRM stage still says customer at £40k.

Questions fell to none in the last 90 days, against 3135 over the last 12 months, when Tariq Hussain asked 36%. Becky Lawton, the champion, left in August 2025, and Tariq's platform account was deactivated on 31 Dec 2025.

On 19 Dec 2025 Simon Ashworth, the COO, said the company would let it run out, citing seat cost and no owner for adoption after Becky left. A cost review reported on 23 Feb 2026 makes a quick win-back unlikely.

Marcus Bell should write to Simon by 9 Oct 2026 to ask whether the cost review has settled. Tom Ashdown corrects the CRM to churned at £0 by the same date.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

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ARR journey

Updated 9 Oct 26
Updated 09 Oct 26
CSV
Contracted ARRInvoiced ARR
£0£20k£40kJan 25Apr 25Jul 25Oct 25Jan 26newchurn£0£0Jan 25: Contracted ARR £39,600; Invoiced ARR £39,600Feb 25: Contracted ARR £39,600; Invoiced ARR £39,600Mar 25: Contracted ARR £39,600; Invoiced ARR £39,600Apr 25: Contracted ARR £39,600; Invoiced ARR £39,600May 25: Contracted ARR £39,600; Invoiced ARR £39,600Jun 25: Contracted ARR £39,600; Invoiced ARR £39,600Jul 25: Contracted ARR £39,600; Invoiced ARR £39,600Aug 25: Contracted ARR £39,600; Invoiced ARR £39,600Sep 25: Contracted ARR £39,600; Invoiced ARR £39,600Oct 25: Contracted ARR £39,600; Invoiced ARR £39,600Nov 25: Contracted ARR £39,600; Invoiced ARR £39,600Dec 25: Contracted ARR £39,600; Invoiced ARR £39,600Jan 26: Contracted ARR £0; Invoiced ARR £0

One point per month; the dot and figure at the right end are the latest value. Dashed upright lines mark dated events. Latest (Jan 26): Contracted ARR £0; Invoiced ARR £0. Invoiced ARR matches Contracted ARR in every month, so it is drawn dashed over it. Basis: accounting system, facts.arr_monthly:org_020.

Show the figures as a table
MonthContracted ARRInvoiced ARR
Jan 25£39,600£39,600
Feb 25£39,600£39,600
Mar 25£39,600£39,600
Apr 25£39,600£39,600
May 25£39,600£39,600
Jun 25£39,600£39,600
Jul 25£39,600£39,600
Aug 25£39,600£39,600
Sep 25£39,600£39,600
Oct 25£39,600£39,600
Nov 25£39,600£39,600
Dec 25£39,600£39,600
Jan 26£0£0
Accountingmade from

Platform usage

Updated 9 Oct 26
Active users · Dec 25
31of 40 included on the tier
Questions asked · Dec 25
868
Connectors configured · Dec 25
6of 8 included on the tier
Active admins · Dec 25
1
Data volume · Dec 25
3.1 GB
Active users and questions · monthlyUpdated 09 Oct 26
CSV
Left axisActive usersLicensed seatsIncluded users (40)Right axisQuestions asked
0020600401,200Feb 25Apr 25Jun 25Aug 25Oct 25Dec 25crm stage staleIncluded users (40)4031868Jan 25: Active users 15; Licensed seats 40; Questions asked 219Feb 25: Active users 23; Licensed seats 40; Questions asked 547Mar 25: Active users 26; Licensed seats 40; Questions asked 755Apr 25: Active users 30; Licensed seats 40; Questions asked 880May 25: Active users 32; Licensed seats 40; Questions asked 1,091Jun 25: Active users 32; Licensed seats 40; Questions asked 1,097Jul 25: Active users 32; Licensed seats 40; Questions asked 1,188Aug 25: Active users 31; Licensed seats 40; Questions asked 627Sep 25: Active users 31; Licensed seats 40; Questions asked 1,152Oct 25: Active users 31; Licensed seats 40; Questions asked 1,171Nov 25: Active users 31; Licensed seats 40; Questions asked 1,096Dec 25: Active users 31; Licensed seats 40; Questions asked 868

Questions asked are read on the right axis, on their own scale, and users on the left: questions run to thousands a month where users run to hundreds. The dotted line is the allowance. Dashed upright lines mark dated events. Latest (Dec 25): Active users 31; Licensed seats 40; Questions asked 868. Basis: product usage, facts.usage_monthly:org_020, signals:org_020.

Show the figures as a table
MonthActive usersLicensed seatsQuestions asked
Jan 251540219
Feb 252340547
Mar 252640755
Apr 253040880
May 2532401,091
Jun 2532401,097
Jul 2532401,188
Aug 253140627
Sep 2531401,152
Oct 2531401,171
Nov 2531401,096
Dec 253140868
Connectors, admins and data volume · monthlyUpdated 09 Oct 26
CSV
Left axisConnectors configuredActive adminsIncluded connectors (8)Right axisData volume
00.0 GB42.0 GB84.0 GBFeb 25Apr 25Jun 25Aug 25Oct 25Dec 25Included connectors (8)3.1 GB61Jan 25: Connectors configured 4; Active admins 2; Data volume 1.71 GBFeb 25: Connectors configured 5; Active admins 2; Data volume 2.18 GBMar 25: Connectors configured 6; Active admins 2; Data volume 2.66 GBApr 25: Connectors configured 6; Active admins 2; Data volume 2.71 GBMay 25: Connectors configured 6; Active admins 2; Data volume 2.77 GBJun 25: Connectors configured 6; Active admins 2; Data volume 2.82 GBJul 25: Connectors configured 6; Active admins 2; Data volume 2.87 GBAug 25: Connectors configured 6; Active admins 2; Data volume 2.92 GBSep 25: Connectors configured 6; Active admins 1; Data volume 2.97 GBOct 25: Connectors configured 6; Active admins 1; Data volume 3.02 GBNov 25: Connectors configured 6; Active admins 1; Data volume 3.07 GBDec 25: Connectors configured 6; Active admins 1; Data volume 3.13 GB

Data volume is read on the right axis, in GB, and connectors and admins on the left, as counts: one scale would flatten the counts. The dotted line is the allowance. Latest (Dec 25): Connectors configured 6; Active admins 1; Data volume 3.1 GB. Basis: product usage, facts.usage_monthly:org_020, signals:org_020.

Show the figures as a table
MonthConnectors configuredActive adminsData volume
Jan 25421.71 GB
Feb 25522.18 GB
Mar 25622.66 GB
Apr 25622.71 GB
May 25622.77 GB
Jun 25622.82 GB
Jul 25622.87 GB
Aug 25622.92 GB
Sep 25612.97 GB
Oct 25613.02 GB
Nov 25613.07 GB
Dec 25613.13 GB
Usagemade from

Documents

Updated 9 Oct 26

12 documents in 6 folders; 2 drafts hang on their executed paper. All documents

  • commercial
  • delivery
  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

No open deals.

CRMmade from

Open tickets

No open tickets.

Helpdeskmade from

Activity

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • AI record not written yet
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds

Fairhallow Travel's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 73 AI summaries of 77 raw things (calls, tickets, emails, news), 6 people (6 with an AI write-up) and 5 staff (0 with an AI write-up), shown on 10 pages.

The trail as a list (block, record, entity, raw row)
  • Activity page block
  • AI opinion page block
  • ARR journey page block
    • facts.arr_monthly:org_020 facts table
      • Fairhallow Travel – New entity
        • Fairhallow Travel entity
          • accounting/customers.csv org_020 raw row
          • crm/companies.csv org_020 raw row
          • product_analytics/tenants.csv org_020 raw row
        • contracts/order_form_lines.csv ctr_020_01:1 raw row
        • contracts/order_form_lines.csv ctr_020_01:2 raw row
        • contracts/order_forms.csv ctr_020_01 raw row
        • crm/deal_line_items.csv deal_020_01:1 raw row
        • crm/deal_line_items.csv deal_020_01:2 raw row
        • +7 more
      • Fairhallow Travel – Renewal entity
        • Fairhallow Travel entity
          • accounting/customers.csv org_020 raw row
          • crm/companies.csv org_020 raw row
          • product_analytics/tenants.csv org_020 raw row
        • crm/deal_stage_history.csv deal_020_02:1 raw row
        • crm/deal_stage_history.csv deal_020_02:2 raw row
        • crm/deal_stage_history.csv deal_020_02:3 raw row
        • crm/deal_stage_history.csv deal_020_02:4 raw row
        • crm/deals.csv deal_020_02 raw row
      • INV-020-0001 entity
        • Fairhallow Travel entity
          • accounting/customers.csv org_020 raw row
          • crm/companies.csv org_020 raw row
          • product_analytics/tenants.csv org_020 raw row
        • accounting/invoice_lines.csv inv_020_001:1 raw row
        • accounting/invoices.csv inv_020_001 raw row
        • accounting/payments.csv pay_020_001 raw row
      • INV-020-0002 entity
        • Fairhallow Travel entity
          • accounting/customers.csv org_020 raw row
          • crm/companies.csv org_020 raw row
          • product_analytics/tenants.csv org_020 raw row
        • accounting/invoice_lines.csv inv_020_002:1 raw row
        • accounting/invoices.csv inv_020_002 raw row
        • accounting/payments.csv pay_020_002 raw row
  • AI facts page block
  • Contacts page block
    • Becky Lawton entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2001:org_020 raw row
      • product_analytics/users.csv usr_020_002 raw row
    • Simon Ashworth entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2002:org_020 raw row
      • product_analytics/users.csv usr_020_004 raw row
    • Leanne Moss entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2003:org_020 raw row
      • product_analytics/users.csv usr_020_001 raw row
    • Tariq Hussain entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2004:org_020 raw row
      • product_analytics/users.csv usr_020_003 raw row
    • Diane Cropper entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2005:org_020 raw row
    • Gavin Tyldesley entity
      • Fairhallow Travel entity
        • accounting/customers.csv org_020 raw row
        • crm/companies.csv org_020 raw row
        • product_analytics/tenants.csv org_020 raw row
      • crm/contacts.csv per_2006:org_020 raw row
      • product_analytics/users.csv usr_020_005 raw row
  • Open deals (computed from the records; nothing to show yet) page block
    • Fairhallow Travel entity
      • accounting/customers.csv org_020 raw row
      • crm/companies.csv org_020 raw row
      • product_analytics/tenants.csv org_020 raw row
  • Documents page block
  • hero page block
    • Key facts page block
      • Evidence trail page block
        • The story page block
          • Next step page block
            • Open tickets (computed from the records; nothing to show yet) page block
              • Profile page block
                • Sources page block
                  • Platform usage page block
                    Computedmade from
                    Sources AI · Accounting · Calls · Contracts · CRM · Documents · Events · Support · Email · Web · Usage
                    made from

                    BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

                    Help & Support

                    Open as a page

                    Help & Support

                    B-Glass is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

                    How to use the site

                    How to ask

                    Press Ask B (the speech bubble) in the header, or open the Ask B page. Type a question, or pick one of the suggestions.

                    What the data covers

                    DataRecords
                    Organisations225
                    People at customers862
                    BG-Demo staff records (in post and leavers)58
                    Calls1,995
                    Email threads3,013
                    Support tickets1,159
                    Documents1,218
                    Deals315
                    Invoices285
                    Events49
                    News items119

                    Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

                    BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Glass is the tool that reads its data.

                    Who to contact

                    Email info@b-glass.uk or talk to your B-Glass account team. Tell us the page address and what looked wrong; a screenshot helps.
                    Help

                    Ask B

                    B-Glass · read-only