Who they are
Insight
As at Fri 9 Oct 2026Femke van Gestel is the champion and platform admin at Brinkerhof Distributie. She drives adoption but cannot commit budget without Ruud Verhoeven. She wants to continue on Growth but questions renewing fifty users when about ten are active.
Role: Head of Commercial Operations in Eindhoven, CRM champion, and platform user since 2025-11-24 with admin rights. She is the day-to-day contact on calls, emails and tickets, and raises connector and dashboard requests.
Influence: she shapes use and sizing but does not hold the budget. On 18 Sep 2026 she said she cannot speak for the budget holder, who is not yet named. Ruud Verhoeven signs. She asked 846 of 10471 questions in the last 12 months, 8%, and 297 of 4345 in the last 90 days, 7%.
Watch: her renewal stance is mixed. The renewal call is booked for 12 Oct 2026, so its outcome is not known.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Brinkerhof Distributie | Head of Commercial Operations | champion | femke.vangestel@brinkerhof.example |
Activity
- Upcoming
- 12 Oct 2026upcoming callBrinkerhof Distributie / BG-Demo – Renewal
+2
- 12 Oct 2026upcoming callBrinkerhof Distributie / BG-Demo – QBR
+1
- Held
- 18 Sep 2026callBrinkerhof Distributie / BG-Demo – Check In
- 16 Sep 2026ticketOrders connector stopped syncing
- 25 Aug 2026dealBrinkerhof Distributie – Renewal
- 28 Jul 2026ticketDate filter for orders view
- 20 Jul 2026callBrinkerhof Distributie / BG-Demo – Check In
- 15 Jul 2026email threadCheck-in call: finding a time
- 11 May 2026callBrinkerhof Distributie / BG-Demo – Negotiation
+2
- 22 Apr 2026email threadFollow-up on the proposal
- 20 Apr 2026callBrinkerhof Distributie / BG-Demo – Proposal
- 16 Apr 2026callBrinkerhof Distributie / BG-Demo – QBR
- 15 Apr 2026email threadFinding a time to walk through the proposal
- 9 Apr 2026dealBrinkerhof Distributie – Expansion
- 16 Mar 2026ticketHow to build dashboards
- 12 Feb 2026ticketDuplicate company names
- 29 Dec 2025callBrinkerhof Distributie / BG-Demo – Onboarding
- 19 Dec 2025ticketGetting our account managers started
- 12 Dec 2025callBrinkerhof Distributie / BG-Demo – Onboarding
- 4 Dec 2025callBrinkerhof Distributie / BG-Demo – Onboarding
- 28 Nov 2025email threadKickoff follow-up and next steps
+2
- 27 Nov 2025callBrinkerhof Distributie / BG-Demo – Kickoff
+2
- 19 Nov 2025email threadKickoff scheduling for the Brinkerhof rollout
- 9 Oct 2025callBrinkerhof Distributie / BG-Demo – Negotiation
+2
- 11 Sep 2025email threadFollow-up: Growth proposal for Brinkerhof Distributie
- 9 Sep 2025callBrinkerhof Distributie / BG-Demo – Proposal
- 3 Sep 2025email threadScheduling the proposal walkthrough
- 26 Aug 2025callBrinkerhof Distributie / BG-Demo – Demo
+1
- 11 Aug 2025callBrinkerhof Distributie / BG-Demo – Demo
+1
- 14 Jul 2025email threadFollow-up: discovery call
- 10 Jul 2025callBrinkerhof Distributie / BG-Demo – Discovery
- 5 Jun 2025dealBrinkerhof Distributie – New