Brinkerhof Distributie / BB-Demo – Renewal
Callscheduled
Brinkerhof Distributie · 2026-10-12 13:45
The Brinkerhof Distributie renewal call is dated 12 Oct 2026, after the as-of date of 9 Oct 2026, so it is booked, not held. Its outcome is not described here.
What was said
What this says
Current to 13 Oct 26The Brinkerhof Distributie renewal call is dated 12 Oct 2026, after the as-of date of 9 Oct 2026, so it is booked, not held. Its outcome is not described here.
Status: The call is booked for 12 Oct 2026 at 13:45, with Elena Novak as host. It has not been held as of 9 Oct 2026.
Attendees: Matteo Ricci is the BB-Demo account executive. Femke van Gestel, Ruud Verhoeven and Ilse Smits are the customer contacts listed.
Watch: Nothing recorded against this call is read as having been said. The renewal position should be read again once the call has been held.
Themes
Current to 9 Oct 26Theme
Booked renewal call
Importance
neutral
Sentiment
neutral
Voice
unknown
Who was there
BB-Demo
CRMmade from
Them
CRMmade from
Follow-up
Next steps
Not yet analysedThe next steps of object_read:call_086_019 are empty: the record found none.
Risks
Not yet analysedThe risks of object_read:call_086_019 are empty: the record found none.
Opportunities
Not yet analysedThe opportunities of object_read:call_086_019 are empty: the record found none.
Call prep
Current to 14 Oct 26Renewal call 46 days before the 24 Nov 2026 renewal. Ruud Verhoeven has questioned value and wants written numbers. Femke van Gestel questions renewing fifty users. The CRM deal of £54k does not match the £50k renewal price on record.
Context: The assessment rates the account At risk. Ruud questioned value on 2 Sep 2026, and Femke questioned renewing fifty users on 18 Sep 2026.
The renewal figure is unsettled. The CRM deal is £54k, the renewal price on record is £50k, and contracted ARR is £48k from the Growth and extra-user order forms.
Approach: Matteo leads on the written build-up, citing Growth at £44k and 10 extra users at £4,000, both ending 23 Nov 2026. Correct the £54k figure openly rather than defend it.
Elena brings the September usage, 42 active users and 1497 questions against 50 licensed users, and a right-sized option for Femke. Aim to agree what the 26 Oct 2026 call must settle.
Watch for: Femke and Ruud believe use fell to about ten people. Recorded usage does not show that, so ask how they count active use.
Explain the 9 Oct 2026 stale-data ticket before they raise it. Ilse will check every figure against the order form and the invoices.
Booked
Updated 9 Oct 26Date2026-10-12
Time13:45
Typerenewal
Statusscheduled
Callsmade from
Transcript
Elena Novak NoneGood morning, everyone. Can you hear me? I think the recording has started.
Femke van Gestel NoneGood morning Elena. Yes, loud and clear. Ruud is just sitting down.
Ruud Verhoeven NoneI am here. Good morning. Sorry, the other meeting ran over.
Matteo Ricci NoneBuongiorno, Ruud, Femke. No problem at all. We are all in now, I think.- Elena Novak NoneThank you. To confirm the agenda I sent on Wednesday: first, where the contract stands and the renewal timeline. Second, how the brain has been used this year. Third, the open questions on the invoice and the order form. And fourth, who does what, and by when. I will make sure we leave with the actions in writing.
- Ruud Verhoeven NoneGood. Can I start with the invoice question?
- Matteo Ricci NoneOf course. That is what I would have started with as well.
- Ruud Verhoeven NoneWe have paid what was invoiced, and nothing is overdue, as far as I know. What I need is simple. What does it cost per year, and is that the same number as in the contract? No surprises.
- Matteo Ricci NoneUnderstood, and let me answer it directly. The order form you signed on Monday 24 Nov 2025 carries forty-eight thousand pounds a year, £48,000, and that is also what we have invoiced. The two match. Nothing is hidden there.
- Ruud Verhoeven NoneOkay. Then why do I see a different number in the renewal paperwork your team sent?
- Matteo Ricci NoneI would rather you heard it from me. In our system the renewal deal is shown at £54,000. That is a total deal value, and it is not yet an annual price. I do not want you to read it as one. I will confirm in writing how that figure is built and what the annual number is for the next term.
- Ruud Verhoeven NoneSo the fifty-four is not what I pay per year.
- Matteo Ricci NoneNot as a statement of the annual fee, no. The contracted annual amount today is £48,000. What the renewal will say is what I will put in a proper document for you, with the arithmetic.
- Ruud Verhoeven NoneFine. I want to see it before anything is signed. I do not decide on a call, you know that.
- Matteo Ricci NoneAbsolutely, and I would not ask you to. The timeline I am working to is this. The current term ends on 23 Nov 2026, the renewal date is 24 Nov 2026, and we have pencilled the close for 30 Oct 2026. That leaves enough time for your review, and for your legal team if they want it.
- Femke van Gestel NoneOkay, Matteo, can I jump in? Before we go deeper. Last time we had three actions. Elena, you were going to check the installer view for the delivery complaints. Is that done?
- Elena Novak NoneYes. To confirm, that was completed. The delivery complaint records from the helpdesk now appear together with the order history on each installer page. I sent the note to you last month, but it may have gone below other mail.
- Femke van Gestel NoneI saw it. Good. Second one was mine, actually. The account managers' training refresh. We did one session. Not two.
- Elena Novak NoneUnderstood. I can help to schedule the second one, if that is useful.
- Femke van Gestel NoneYes, let's make it practical. Short, with real installer accounts. Not slides.
- Elena Novak NoneAs agreed, I will propose two slots and send them with the written actions today.
- Matteo Ricci NoneFemke, may I ask the question I always ask? How are the account managers doing with it, honestly?
- Femke van Gestel NoneHonestly? Better than last year. Do the account managers use it? Some every day, some only when I push them. We have fifty seats and the daily group is still a minority. Maybe thirteen people on a normal day.
- Elena Novak NoneThat matches what I see. On average a little under thirteen active users over the last month, which is up modestly on the previous quarter. So the direction is right, but there is clear room for the other seats.
- Femke van Gestel NoneRoom, yes. That is also my problem. I do not want to pay for fifty seats and have thirteen people. Ruud will ask the same.
- Ruud Verhoeven NoneI will. Fifty licensed users, how many are really needed? That is a cost question, not a feature question. I do not want to discuss features.
- Matteo Ricci NoneThat is fair, Ruud, and it is a legitimate question to put to us. Let me suggest this. Elena will send you a short usage summary by role, so you can see who is asking questions and who is not. Then we decide whether the seat count in the next term reflects reality. What does your team need to see to be comfortable?
- Ruud Verhoeven NoneA table. Seats, who uses them, what they cost. One page.
- Elena Novak NoneI will make sure that is one page. Seats, active users and the contracted fee, nothing else.
- Femke van Gestel NoneAnd tickets. We had two this month. One was urgent. What happened there?
- Elena Novak NoneTo confirm, there were two tickets in the last thirty days, and one was marked high priority. It concerned a source that was slow to refresh overnight. It was answered within the Growth response time and resolved. I can attach the timeline to the written summary, if you would like.
- Femke van Gestel NonePlease. If installers get delivery answers late, I hear about it immediately.
- Ruud Verhoeven NoneMatteo, one more on price. Last January your company wrote to us about a price change at renewal. Is that what the fifty-four is?
- Matteo Ricci NoneGood memory, and I will not dodge it. The notice covered customers renewing from July. Yours is such a renewal, so the new list applies. But I have not yet put the exact annual figure for your term in writing, and I do not want to quote a number from memory on a call. Let me confirm that in writing, with the old and the new side by side.
- Ruud Verhoeven NoneGood. Side by side. And whether anything else changes. Notice period, payment terms, invoice dates. Quarterly invoices, they must match the contract.
- Matteo Ricci NoneUnderstood. I will include payment terms and the invoicing schedule, so Finance sees one document. Elena, can the invoice schedule be checked with your colleagues?
- Elena Novak NoneYes, I will check it with our finance team first. I would not like to give you a date for their work before they confirm it.
- Ruud Verhoeven NoneOkay. That is correct. Thank you.
- Femke van Gestel NoneOne more thing, because I want to be clear for my own planning. If the number comes in and Ruud agrees, we sign by the end of October?
- Matteo Ricci NoneThat is the plan, 30 Oct 2026. If it slips by a week, there is still room before the term ends on 23 Nov 2026. I just prefer not to leave it to the last days.
- Ruud Verhoeven NoneI will not decide today. I want the document, then an internal review. If it matches the contract, no problem.
- Femke van Gestel NoneAnd I will push that review along, Ruud, if you tell me when the paper arrives.
- Elena Novak NoneTo summarise the actions. One: Matteo sends the written renewal figures, old and new side by side, with payment terms. Two: I send the one-page usage summary and the ticket timeline, and two training slots for Femke. Three: Ruud reviews and comes back with questions. As agreed, you will have all of it in writing today.
- Ruud Verhoeven NoneGood. Thank you all.
- Femke van Gestel NoneThanks, everyone. Groetjes.
- Matteo Ricci NoneGrazie, and speak soon.
Callsmade from