B-Brain
Ardfinnan Freight Services logo

Ardfinnan Freight Services

Lost£0

AI facts

Current to 13 Oct 26

Ardfinnan Freight Services, a Cork logistics firm, has no subscription, no executed order form and no invoices. The Growth deal, at £56k with an ACV of £44k, closed lost on 6 Feb 2025 with the reason no decision. Two Growth proposals of 30 Dec 2024 and 3 Jan 2025 remain unexecuted, and no usage is recorded. The CRM stage is lost and the last interaction was on 24 Jan 2025, when Grainne Lynch said the order form would be signed.

Read from 4 calls · 3 email threads · 1 news items · 1 deals · 3 people · 3 documents, newest 23 Jan 25

Profile

Updated 9 Oct 26
  • IndustryLogisticsSource: CRM company record
  • Websiteardfinnan.exampleSource: CRM company record
  • CountryIrelandSource: CRM company record · CRM code IE · Region EU
  • HQ cityCorkSource: CRM company record
  • Size280 employeesSource: CRM company record
  • CRM ownerLewis KerrSource: CRM company record · Account Executive
  • TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
  • StateLostSource: AI assessment · Written 13 Oct 2026

AI opinion

Current to 13 Oct 26

Lost, because the Growth deal closed lost on 6 Feb 2025 after a signing promise that never became an executed order form, and nothing has been heard since 24 Jan 2025. The pain was real, so a win-back approach on route margin is the one opportunity.

AI · claude-opus-5-5 · 13 Oct 2026

Key facts

Updated 9 Oct 26
  • Last contact24 Jan 2025Email: Commercial, Ardfinnan · 623 days before 9 Oct 2026
Computedmade from

Next step

Current to 13 Oct 26
What
Lewis Kerr contacts Grainne Lynch to learn why the Growth decision stalled and to propose a Growth win-back built on margin by client and route. re_engage
Who
Lewis Kerr Lewis Kerr
When
This week by 9 Oct 2026
Why
Lewis Kerr should reopen Ardfinnan Freight Services with Grainne Lynch. The pitch is the Finance Director's stated need for margin by client and route. The Growth deal closed lost for no decision on 6 Feb 2025, and nothing has been heard since 24 Jan 2025.

AI · claude-opus-5-5 · 13 Oct 2026

The story

Current to 14 Oct 26
Lost

Lost: Ardfinnan Freight Services' £56k Growth deal closed lost on 6 Feb 2025 for no decision after a signing promise on 24 Jan 2025. No order form was executed. Lewis Kerr leads a win-back on margin by client and route.

Lost: Ardfinnan Freight Services' Growth deal of £56k, with an ACV of £44k, closed lost on 6 Feb 2025 for no decision. No order form was executed, there are no invoices and the CRM stage is lost.

No usage or tickets exist because the brain was never implemented. Lewis Kerr ran all four calls with Grainne Lynch, the champion, and Brendan O'Mahony, the Finance Director, who secured a year-one discount from Owen Tallis.

Nothing has been heard since 24 Jan 2025, when Grainne said the order form would be signed. Brendan still needed the COO, the 7 Jan 2025 currency question shows no reply, and the records do not show why the decision stalled.

Lewis should contact Grainne by 9 Oct 2026 to learn what held up the decision and propose a Growth win-back on margin by client and route. Hannah Lowe rechecks the 24 Dec 2024 security answers.

AI · claude-opus-5-5 · 14 Oct 2026

ARR journey

Not yet analysedNo ARR history: no order forms or invoices for this organisation.
Accountingmade from

Platform usage

Not yet analysedNo platform usage: this organisation has no tenant in product analytics.

Documents

Updated 9 Oct 26

3 documents in 2 folders; 1 drafts hang on their executed paper. All documents

  • presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list
Documentsmade from

Open deals

Not yet analysedNo open deals.

Open tickets

Not yet analysedNo open tickets.
Helpdeskmade from

Activity

  • 26 May 2026eventRevenue leaders roundtable Alice Brewer, Kofi Mensah, Ellie Rowcliffe, Derek Imrie, Priti Marsden, Brendan O'Mahony, Natasha Pryor, Imran Hussain, Daan Visser, Ruben Dekker, Andrew Pickering, Allison Pereira, Cian O'Leary, Shane Twomey, Dylan Price, Jonathan Marsden, Anita Mistry, Luke Oakes, Lindsay Pallister, Hector Villarreal, Diarmuid Kenny, Jens Maes, Jas Dhillon, Darragh Quinlan, Laurent Brisset, Rebecca Nuttall, Dan Kitching, Bas Vermeulen, Erik Wallin, Jess Mitchell, Fiona Ingham, Vicky Eccles, Ed Kershaw, Desmond Oyelaran, Shauna Pettibone, Douglas Forsyth, Femi Olatunji, Joost van der Linden, Mirjam Hendriks, Ailsa Dunlop, Petra Lüders, Julia HartmannAlice BrewerKofi MensahEllie Rowcliffe+39
  • 19 Jun 2025eventBB-Demo webinar Alice Brewer, Toby Underwood, Noel Cronin, Melvin Goh, Patricia Gleave, Asif Jagger, Josh Pearce, Elaine Turvey, Jasmine Coleman, Donal Coughlan, Clive Wardle, Rakesh Solanki, Emma Haworth, Ian Fairclough, Lindsay Pallister, Nathan Booth, Glenys Routledge, Gavin Tyldesley, Julie Wardhaugh, Jolien van Dijk, Wim Goossens, Faye Metcalfe, Ade Ogunleye, Deepa Chauhan, Bernadette Lowry, Bryony Searle, Declan Moran, Ronan Healy, Petra LüdersAlice BrewerToby UnderwoodNoel Cronin+26
  • 27 May 2025eventRevenue leaders roundtable Sofia Marchetti, Jenna Price, Helen Marsden, Ravi Atherton, Sofie Claes, Johan Ekström, Neil Entwistle, Noel Cronin, Ashley Chen, Melvin Goh, Gina Ferraro, Howard Feinberg, Nikhil Rao, Josh Pearce, Huw Bevan, Clive Wardle, Harry Kitching, Beth Venn, Mohammed Hanif, Andre Baptiste, Brent Overholt, Geneviève Lalonde, Alyssa Jenkins, Emma Quinn, Priti Haworth, Alexa Fraser, Henrik Lorenz, Carl Whittle, Aoife Mulcahy, Declan Moran, Siobhán Nolan, Ronan Healy, Kayleigh Roberts, Liam Corner, Megan StathamSofia MarchettiJenna PriceHelen Marsden+32
  • 23 Jan 2025email_threadCommercial, Ardfinnan Lewis Kerr, Owen Tallis, Brendan O'Mahony, Grainne Lynch logoLewis KerrOwen TallisBrendan O'Mahony+1
  • 22 Jan 2025callArdfinnan Freight Services / BB-Demo – Negotiation Lewis Kerr, Owen Tallis, Brendan O'Mahony, Grainne Lynch logoLewis KerrOwen TallisBrendan O'Mahony+1
  • 14 Jan 2025email_threadArdfinnan Freight Services, next steps Lewis Kerr, Brendan O'Mahony logoLewis KerrBrendan O'Mahony
  • 3 Jan 2025email_threadProposal, Ardfinnan Lewis Kerr, Grainne Lynch logoLewis KerrGrainne Lynch
  • 3 Jan 2025documentArdfinnan Freight Services - Proposal Tom Ashdown logoTom Ashdown
  • 3 Jan 2025callArdfinnan Freight Services / BB-Demo – Proposal Lewis Kerr, Grainne Lynch logoLewis KerrGrainne Lynch
  • 30 Dec 2024documentArdfinnan Freight Services - Proposal v1 Tom Ashdown logoTom Ashdown
  • 24 Dec 2024documentArdfinnan Freight Services - Security Questionnaire Hannah Lowe logoHannah Lowe
  • 20 Dec 2024callArdfinnan Freight Services / BB-Demo – Demo Lewis Kerr, Hannah Lowe, Grainne Lynch, Noel Cronin logoLewis KerrHannah LoweGrainne Lynch+1
  • 5 Dec 2024callArdfinnan Freight Services / BB-Demo – Discovery Lewis Kerr, Grainne Lynch, Brendan O'Mahony logoLewis KerrGrainne LynchBrendan O'Mahony
  • 26 Nov 2024newsArdfinnan Freight Services Adapts to Regulatory Changes  logo
  • 13 Nov 2024dealArdfinnan Freight Services – New Tom Ashdown, Grainne Lynch logoTom AshdownGrainne Lynch
  • 18 Jan 2024eventBB-Demo webinar Nell Ashcombe, Claire Haddon, Toby Underwood, Zoe Nuttall, Brendan O'Mahony, Wei Ling Tan, Toby Mellor, Inge de Boer, Alison Mawdsley, Alejandro Fuentes, Neha Kapoor, Luke Allott, Philip Annear, Wes Jago, Lauren Pilkington, Nils Behrens, Jade KenwrightNell AshcombeClaire HaddonToby Underwood+14

Contacts

Evidence trail

Updated 9 Oct 26
Key
  • Source rows
  • Raw things
  • People
  • Organisation
  • Organisation AI
  • Pages
  • AI-written record (ring)
  • not yet analysed
  • belongs to the organisation (one line per group)
  • Size: how many records a group holds

Ardfinnan Freight Services' pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 11 AI summaries of 12 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 3 staff (0 with an AI write-up), shown on 4 pages.

The trail as a list (block, record, entity, raw row)
Computedmade from
Sources AI · Calls · CRM · Documents · Events · Email · Web

BB-Demo is a fictional company; every organisation and person here is invented. B-Brain is the tool. Built by site/build_site.py from the site tree, data as of Fri 9 Oct 2026. Help & Support

Help & Support

Open as a page

Help & Support

B-Brain is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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How to ask

Press Ask Brain in the header. Type a question, or pick one of the examples.

The site itself does not call an AI model; answers in Claude come from the same figures you see here.

What the data covers

DataRecords
Organisations225
People at customers862
BB-Demo staff58
Calls1,995
Email threads3,013
Support tickets1,159
Documents1,218
Deals315
Invoices285
Events49
News items119

Data as of Fri 9 Oct 2026. Text marked AI was written by the brain from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BB-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Brain is the tool that reads its data.

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