Who they are
Insight
As at Fri 9 Oct 2026Sam Entwistle is the CRM champion at Fosdyke Packaging and the main contact through discovery, demo and proposal. He brought in Beth Varley for sign-off. The evidence does not show executed paper.
Role: Head of Business Systems at Fosdyke Packaging, marked champion in the CRM. He was on the discovery call, the demo and the proposal walk-through, and he led the email threads with Tom Ashdown.
Influence: He shapes the technical and timeline questions, then hands commercial approval to Beth Varley, the Finance Director. The 16 Oct 2025 thread shows him asking for a contract value and payment terms summary for her.
Watch: That last request shows no BG-Demo reply. The evidence does not show an executed order form. The Starter connector limit needs checking against the systems he named.
CRM records
| Organisation | Title | Role | |
|---|---|---|---|
| Fosdyke Packaging | Head of Business Systems | champion | sam.entwistle@fosdyke.example |
Activity
- 16 Oct 2025email threadTerms and implementation details
+1
- 16 Oct 2025eventBG-Demo webinar
+28
- 15 Oct 2025callFosdyke Packaging / BG-Demo – Negotiation
+1
- 8 Oct 2025eventData leaders conference (BG-Demo stand)
+9
- 30 Sep 2025email threadBG-Demo webinar invitation
- 30 Sep 2025callFosdyke Packaging / BG-Demo – Proposal
- 24 Sep 2025email threadBG-Demo proposal
- 21 Sep 2025email threadData leaders conference invitation
- 15 Sep 2025callFosdyke Packaging / BG-Demo – Demo
+1
- 11 Sep 2025email threadWhen works for the demo?
- 26 Aug 2025callFosdyke Packaging / BG-Demo – Discovery
- 15 Aug 2025email threadYour data systems
- 8 Aug 2025dealFosdyke Packaging – New