Hoogkerk Zorggroep

Lost£0

AI facts

As at Fri 9 Oct 2026

Hoogkerk Zorggroep, a care services group in Groningen, has no contract, order form or invoices with BG-Demo. An Enterprise new-business deal created on 23 Dec 2024, with an amount of £140k and an ACV of £110k, closed lost on 17 Apr 2025 with the reason no decision. There are no usage records or tickets. On 28 Feb 2025 the Chief Financial Officer, Hendrik Wiersma, asked for price, support and residency terms, and the thread holds no BG-Demo reply.

Read from 1 calls · 2 email threads · 1 deals · 3 people, newest 25 Feb 25

AImade from

Profile

Updated 9 Oct 26

IndustryCare services
Websitehoogkerk.example
CountryNetherlands
HQ cityGroningen
Size1,500 employees
CRM ownerLewis Kerr
TypeProspectdiffers
StateLost

CRMmade from

AI opinion

As at Fri 9 Oct 2026

Lost, because the Enterprise deal closed lost on 17 Apr 2025 for no decision and nothing is recorded after 28 Feb 2025. The CFO's terms request went unanswered in the thread. Lewis Kerr could reopen with written Enterprise terms covering governance and residency.

Signals Hoogkerk Zorggroep – New Discovery, Hoogkerk Hoogkerk Zorggroep / BG-Demo – Discovery Hoogkerk Zorggroep

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

Key facts

Updated 9 Oct 26

Last contact28 Feb 2025

Computedmade from

Next step

As at Fri 9 Oct 2026

What: Lewis Kerr sends Hendrik Wiersma written Enterprise terms covering price, Premium support and EU data residency, answering his unanswered 28 Feb 2025 request. Re engage
Who: Lewis Kerr
When: This week by 9 Oct 2026
Why: Lewis Kerr should send Hendrik Wiersma the written Enterprise price, support and residency terms he asked for on 28 Feb 2025, which still have no reply in the thread, to reopen a deal lost for no decision.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

The story

As at Fri 9 Oct 2026

Lost

Lost: the £140k Enterprise deal closed lost on 17 Apr 2025 for no decision, after the CFO's 28 Feb 2025 request for terms went unanswered in the thread. Lewis Kerr should reopen with written Enterprise terms.

Lost: Hoogkerk Zorggroep never signed. Its Enterprise new-business deal, amount £140k and ACV £110k, closed lost on 17 Apr 2025 for no decision, with no order form or invoice.

There are no usage records or tickets, because the brain was never built. Lewis Kerr held the only recorded call, on 21 Feb 2025, with Marieke Postma, the CRM champion, and Hendrik Wiersma, the Chief Financial Officer.

On 28 Feb 2025 Hendrik asked for price, support and residency terms. The thread holds no BG-Demo reply, and nothing is recorded since then. Health-data governance makes security and residency terms a precondition for any new conversation.

By 9 Oct 2026, Lewis should send Hendrik written Enterprise terms at the v2 list of £125k, with Premium support and EU data residency. Hannah Lowe drafts a security note for Anouk Zijlstra, and Owen Tallis approves the price.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

ARR journey

No ARR history: no order forms or invoices for this organisation.

Accountingmade from

Platform usage

No platform usage: this organisation has no tenant in product analytics.

Usagemade from

Documents

No documents in the document store for this subject.

Documentsmade from

Open deals

No open deals.

CRMmade from

Open tickets

No open tickets.

Helpdeskmade from

Activity

Upcoming
15 Oct 2026upcoming eventBG-Demo webinar Alice Brewer, Rajesh Mistry, Geoffrey Rowe, Alexander Vallance, Marieke Postma, Emma Croft, Inge de Boer, Dan Dyson, Andrew Pickering, Sandra Neale, Jeroen Coenen, Dirk Vogt, Jens Maes, Aaron Graham, Troy Wendt, Rebecca Nuttall, Ian Brearley, Brandon Russell, Claire Girard, Marie Goossens, Yasmin Carswell, Neil Ashworth, Matt Colenso, Niamh Fogarty, Jade Kenwright+22
Held
16 Oct 2025eventBG-Demo webinar Alice Brewer, Claire Haddon, Toby Underwood, Anouk Zijlstra, Robin Hatherell, Mairead Hurley, Siân Pritchard, Morven Tait, Heather Gillespie, Lindsey Ward, Daan Visser, Janice Haddon, Anita Mistry, Maeve Doherty, Layla Mansour, Leanne Moss, Hugh Fenton, Liz Waddington, Bas Vermeulen, Ida Mortensen, Anders Thomsen, Luke Kershaw, Sara Forsberg, Sam Entwistle, Jess Ferrand, Morag Cowie, Graeme Charlton, Hamish Crawford, Iain Lumsden, Joanne Unwin, Sue Ditchfield+28
25 Feb 2025email threadDiscovery, Hoogkerk Lewis Kerr, Marieke Postma, Hendrik Wiersma
21 Feb 2025callHoogkerk Zorggroep / BG-Demo – Discovery Lewis Kerr, Marieke Postma, Hendrik Wiersma
20 Feb 2025eventBG-Demo webinar Sofia Marchetti, Orla Keane, Kenny Lockhart, Jason Pengelly, Linnéa Holmberg, Marieke Postma, Gemma Yates, Sukhvinder Dhillon, Matthew Grice, Helen Varley, Sunita Bains, Craig Holt, Asif Nuttall, Rachael Dixon, Colin Airey, Eleanor Pickering, Shirley Bowman, Nina Barden, Ciarán Hughes, Aoife Tuohy, Anders Thomsen, Luke Kershaw, Megan Entwistle, Graeme Charlton, Priscilla Bowen, Hamish Crawford+23
18 Feb 2025email threadDiscovery call Lewis Kerr, Marieke Postma
23 Dec 2024dealHoogkerk Zorggroep – New Lewis Kerr, Marieke Postma

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26

hide membership AI records not written yet

Key

Source rows
Raw things
People
Organisation
Organisation AI
Pages
AI-written record (ring)
AI record not written yet
belongs to the organisation (one line per group)
Size: how many records a group holds

Hoogkerk Zorggroep's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 3 AI summaries of 4 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 1 staff (0 with an AI write-up), shown on 3 pages. 1 AI record in this trail is not written yet.

The trail as a list (block, record, entity, raw row)

Activity page block
- Hoogkerk Zorggroep / BG-Demo – Discovery entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - call_recorder/calls.csv call_128_001 raw row
- Hoogkerk Zorggroep – New entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - crm/deal_line_items.csv deal_128_01:1 raw row
  - crm/deal_line_items.csv deal_128_01:2 raw row
  - crm/deal_stage_history.csv deal_128_01:1 raw row
  - crm/deal_stage_history.csv deal_128_01:2 raw row
  - crm/deal_stage_history.csv deal_128_01:3 raw row
  - +1 more
- BG-Demo webinar entity
  - event_platform/events.csv evt_0871_webinar raw row
  - event_platform/registrations.csv evt_0871_webinar:per_10201 raw row
  - event_platform/registrations.csv evt_0871_webinar:per_10301 raw row
  - event_platform/registrations.csv evt_0871_webinar:per_10701 raw row
  - event_platform/registrations.csv evt_0871_webinar:per_11501 raw row
  - event_platform/registrations.csv evt_0871_webinar:per_12801 raw row
  - +20 more
- BG-Demo webinar entity
  - event_platform/events.csv evt_1109_webinar raw row
  - event_platform/registrations.csv evt_1109_webinar:per_0403 raw row
  - event_platform/registrations.csv evt_1109_webinar:per_1103 raw row
  - event_platform/registrations.csv evt_1109_webinar:per_12803 raw row
  - event_platform/registrations.csv evt_1109_webinar:per_13602 raw row
  - event_platform/registrations.csv evt_1109_webinar:per_14901 raw row
  - +25 more
- BG-Demo webinar entity
  - event_platform/events.csv evt_1473_webinar raw row
  - event_platform/registrations.csv evt_1473_webinar:per_0902 raw row
  - event_platform/registrations.csv evt_1473_webinar:per_12102 raw row
  - event_platform/registrations.csv evt_1473_webinar:per_12602 raw row
  - event_platform/registrations.csv evt_1473_webinar:per_12801 raw row
  - event_platform/registrations.csv evt_1473_webinar:per_1402 raw row
  - +19 more
- Discovery call entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - mailbox/messages.csv thr_128_0001:1 raw row
  - mailbox/messages.csv thr_128_0001:2 raw row
  - mailbox/threads.csv thr_128_0001 raw row
- +1 more
AI opinion page block
- Hoogkerk Zorggroep lost prospect AI record
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
  - Discovery: care data and compliance AI record
    - Hoogkerk Zorggroep / BG-Demo – Discovery entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - call_recorder/calls.csv call_128_001 raw row
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
  - Discovery call scheduling AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery call entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0001:1 raw row
      - mailbox/messages.csv thr_128_0001:2 raw row
      - mailbox/threads.csv thr_128_0001 raw row
  - Enterprise discovery, CFO wants terms AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery, Hoogkerk entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0002:1 raw row
      - mailbox/messages.csv thr_128_0002:2 raw row
      - mailbox/threads.csv thr_128_0002 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - +4 more
ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_128 facts table
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
AI facts page block
- Hoogkerk Zorggroep lost prospect AI record
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
  - Discovery: care data and compliance AI record
    - Hoogkerk Zorggroep / BG-Demo – Discovery entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - call_recorder/calls.csv call_128_001 raw row
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
  - Discovery call scheduling AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery call entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0001:1 raw row
      - mailbox/messages.csv thr_128_0001:2 raw row
      - mailbox/threads.csv thr_128_0001 raw row
  - Enterprise discovery, CFO wants terms AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery, Hoogkerk entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0002:1 raw row
      - mailbox/messages.csv thr_128_0002:2 raw row
      - mailbox/threads.csv thr_128_0002 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - +4 more
Contacts page block
- Marieke Postma entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - crm/contacts.csv per_12801:org_128 raw row
- Hendrik Wiersma entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - crm/contacts.csv per_12802:org_128 raw row
- Anouk Zijlstra entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - crm/contacts.csv per_12803:org_128 raw row
Open deals (computed from the records; nothing to show yet) page block
- Hoogkerk Zorggroep entity
  - crm/companies.csv org_128 raw row
Documents (computed from the records; nothing to show yet) page block
- document_store/files.csv * raw row
hero page block
- Hoogkerk Zorggroep lost prospect AI record
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
  - Discovery: care data and compliance AI record
    - Hoogkerk Zorggroep / BG-Demo – Discovery entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - call_recorder/calls.csv call_128_001 raw row
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
  - Discovery call scheduling AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery call entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0001:1 raw row
      - mailbox/messages.csv thr_128_0001:2 raw row
      - mailbox/threads.csv thr_128_0001 raw row
  - Enterprise discovery, CFO wants terms AI record
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Discovery, Hoogkerk entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - mailbox/messages.csv thr_128_0002:1 raw row
      - mailbox/messages.csv thr_128_0002:2 raw row
      - mailbox/threads.csv thr_128_0002 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - +4 more
- facts.reconciliation_t0:org_128 facts table
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
- Hoogkerk Zorggroep entity
  - crm/companies.csv org_128 raw row
- Signals: Hoogkerk Zorggroep signals (no model)
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
Key facts page block
- facts.reconciliation_t0:org_128 facts table
  - Hoogkerk Zorggroep – New entity
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - crm/deal_line_items.csv deal_128_01:1 raw row
    - crm/deal_line_items.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:1 raw row
    - crm/deal_stage_history.csv deal_128_01:2 raw row
    - crm/deal_stage_history.csv deal_128_01:3 raw row
    - +1 more
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
- Hoogkerk Zorggroep entity
  - crm/companies.csv org_128 raw row
- Signals: Hoogkerk Zorggroep signals (no model)
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
- Discovery, Hoogkerk entity
  - Hoogkerk Zorggroep entity
    - crm/companies.csv org_128 raw row
  - mailbox/messages.csv thr_128_0002:1 raw row
  - mailbox/messages.csv thr_128_0002:2 raw row
  - mailbox/threads.csv thr_128_0002 raw row
Evidence trail page block
- Hoogkerk Zorggroep entity
  - crm/companies.csv org_128 raw row
The story page block
- Customer: Hoogkerk Zorggroep AI record
  - Hoogkerk Zorggroep lost prospect AI record
    - Hoogkerk Zorggroep – New entity
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - crm/deal_line_items.csv deal_128_01:1 raw row
      - crm/deal_line_items.csv deal_128_01:2 raw row
      - crm/deal_stage_history.csv deal_128_01:1 raw row
      - crm/deal_stage_history.csv deal_128_01:2 raw row
      - crm/deal_stage_history.csv deal_128_01:3 raw row
      - +1 more
    - Discovery: care data and compliance AI record
      - Hoogkerk Zorggroep / BG-Demo – Discovery entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        call_recorder/calls.csv call_128_001 raw row
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
    - Discovery call scheduling AI record
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - Discovery call entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        mailbox/messages.csv thr_128_0001:1 raw row
        mailbox/messages.csv thr_128_0001:2 raw row
        mailbox/threads.csv thr_128_0001 raw row
    - Enterprise discovery, CFO wants terms AI record
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - Discovery, Hoogkerk entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        mailbox/messages.csv thr_128_0002:1 raw row
        mailbox/messages.csv thr_128_0002:2 raw row
        mailbox/threads.csv thr_128_0002 raw row
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - Hoogkerk Zorggroep entity
      - crm/companies.csv org_128 raw row
    - +4 more
  - Answer the CFO's terms request to reopen AI record
    - Hoogkerk Zorggroep lost prospect AI record
      - Hoogkerk Zorggroep – New entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        crm/deal_line_items.csv deal_128_01:1 raw row
        crm/deal_line_items.csv deal_128_01:2 raw row
        crm/deal_stage_history.csv deal_128_01:1 raw row
        crm/deal_stage_history.csv deal_128_01:2 raw row
        crm/deal_stage_history.csv deal_128_01:3 raw row
        +1 more
      - Discovery: care data and compliance AI record
        Hoogkerk Zorggroep / BG-Demo – Discovery entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        call_recorder/calls.csv call_128_001 raw row
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - Discovery call scheduling AI record
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        Discovery call entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        mailbox/messages.csv thr_128_0001:1 raw row
        mailbox/messages.csv thr_128_0001:2 raw row
        mailbox/threads.csv thr_128_0001 raw row
      - Enterprise discovery, CFO wants terms AI record
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        Discovery, Hoogkerk entity
        Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
        mailbox/messages.csv thr_128_0002:1 raw row
        mailbox/messages.csv thr_128_0002:2 raw row
        mailbox/threads.csv thr_128_0002 raw row
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - Hoogkerk Zorggroep entity
        crm/companies.csv org_128 raw row
      - +4 more
    - Hoogkerk Zorggroep entity
  - +1 more
Next step page block
Open tickets (computed from the records; nothing to show yet) page block
Profile page block
Sources page block
Platform usage (computed from the records; nothing to show yet) page block

Computedmade from

Sources AI · Calls · CRM · Events · Email

made from

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

Data	Records
Organisations	225
People at customers	862
BG-Demo staff records (in post and leavers)	58
Calls	1,995
Email threads	3,013
Support tickets	1,159
Documents	1,218
Deals	315
Invoices	285
Events	49
News items	119

Hoogkerk Zorggroep

AI facts

Profile

AI opinion

Key facts

Next step

The story

ARR journey

Platform usage

Documents

Open deals

Open tickets

Activity

Contacts

Evidence trail

Help & Support

Help & Support

How to use the site

How to ask

What the data covers

Who to contact

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