AI facts
As at Fri 9 Oct 2026Orme Vallance is a London asset management firm with no contract, no invoices and £0 ARR in the CRM. A new Enterprise deal at £140k closed lost on 23 Dec 2024 with the reason no_decision. There is no usage on record, and there are no tickets. Priya Raman ran the deal and left BG-Demo on 28 Aug 2026. The last interaction was a webinar invitation sent on 23 Apr 2025.
Profile
Updated 9 Oct 26- IndustryAsset managementSource: CRM company record
- Websiteormevallance.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityLondonSource: CRM company record
- Size210 employeesSource: CRM company record
- CRM ownerMatteo RicciSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
- StateLostSource: AI assessment · As at Fri 9 Oct 2026 · written 13 Oct 2026
AI opinion
As at Fri 9 Oct 2026Lost, because the Enterprise deal closed lost on 23 Dec 2024 for no decision, and there is no recorded customer reply since 22 Oct 2024. The champion did not answer the webinar invitation. Matteo Ricci could test a fresh approach based on audit trails and data governance.
Key facts
Updated 9 Oct 26- Last contact23 Apr 2025Email: BG-Demo webinar, 15 May 2025 · 534 days before 9 Oct 2026
Next step
As at Fri 9 Oct 2026- What
- Matteo Ricci emails Henrietta Coombe to introduce himself as the new owner and proposes a short call on audit trails and data governance. Re engage
- Who
Matteo Ricci
- When
- This week by 9 Oct 2026
- Why
- Matteo Ricci should send Henrietta Coombe a fresh win-back note about audit trails and data governance. These are the Enterprise needs from the discovery call. The deal closed lost for no decision on 23 Dec 2024, and nobody at BG-Demo has held the relationship since Priya Raman left.
The story
As at Fri 9 Oct 2026Lost: the £140k Enterprise deal with Orme Vallance closed lost on 23 Dec 2024 for no decision. There is no contract or invoice, and Matteo Ricci now owns a win-back approach to Henrietta Coombe.
Lost, Orme Vallance never became a customer: its new Enterprise deal at £140k closed lost on 23 Dec 2024 for no decision. There is no contract, no invoice and £0 ARR.
With no contract, there is no usage or ticket history. Priya Raman ran the 21 Oct 2024 discovery call and owned the deal, but she left BG-Demo on 28 Aug 2026. Matteo Ricci is the active CRM owner.
Alexander Vallance, the COO, never responded to the £140k figure. Henrietta Coombe did not reply to the webinar invitation of 23 Apr 2025, the last interaction, so the relationship has gone cold.
Matteo emails Henrietta by 9 Oct 2026 to introduce himself and propose a short call on audit trails and data governance, the Enterprise needs raised at discovery. Sofia Marchetti reviews the note first.
ARR journey
Platform usage
Documents
Activity
- Upcoming
- 15 Oct 2026upcoming eventBG-Demo webinar
+22
- Held
- 19 Mar 2026eventBG-Demo webinar
+34
- 15 May 2025eventBG-Demo webinar
+22
- 23 Apr 2025email threadBG-Demo webinar, 15 May 2025
- 25 Feb 2025eventRevenue leaders roundtable
+24
- 22 Oct 2024email threadDiscovery call, Orme Vallance
- 21 Oct 2024callOrme Vallance / BG-Demo – Discovery
- 9 Aug 2024dealOrme Vallance – New
Contacts
Evidence trail
Updated 9 Oct 26Orme Vallance's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 3 AI summaries of 4 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 3 pages. 1 AI record in this trail is not written yet.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Revenue leaders roundtable entity
- event_platform/events.csv evt_0876_roundtable raw row
- event_platform/registrations.csv evt_0876_roundtable:per_10703 raw row
- event_platform/registrations.csv evt_0876_roundtable:per_10901 raw row
- event_platform/registrations.csv evt_0876_roundtable:per_12602 raw row
- event_platform/registrations.csv evt_0876_roundtable:per_1502 raw row
- event_platform/registrations.csv evt_0876_roundtable:per_15702 raw row
- +21 more
- BG-Demo webinar entity
- event_platform/events.csv evt_0955_webinar raw row
- event_platform/registrations.csv evt_0955_webinar:per_1102 raw row
- event_platform/registrations.csv evt_0955_webinar:per_11503 raw row
- event_platform/registrations.csv evt_0955_webinar:per_1202 raw row
- event_platform/registrations.csv evt_0955_webinar:per_1203 raw row
- event_platform/registrations.csv evt_0955_webinar:per_12601 raw row
- +19 more
- BG-Demo webinar entity
- event_platform/events.csv evt_1263_webinar raw row
- event_platform/registrations.csv evt_1263_webinar:per_0102 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0304 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0501 raw row
- event_platform/registrations.csv evt_1263_webinar:per_0903 raw row
- event_platform/registrations.csv evt_1263_webinar:per_1205 raw row
- +31 more
- BG-Demo webinar entity
- event_platform/events.csv evt_1473_webinar raw row
- event_platform/registrations.csv evt_1473_webinar:per_0902 raw row
- event_platform/registrations.csv evt_1473_webinar:per_12102 raw row
- event_platform/registrations.csv evt_1473_webinar:per_12602 raw row
- event_platform/registrations.csv evt_1473_webinar:per_12801 raw row
- event_platform/registrations.csv evt_1473_webinar:per_1402 raw row
- +19 more
- +2 more
- Orme Vallance / BG-Demo – Discovery entity
- AI opinion page block
- Orme Vallance: lost Enterprise prospect AI record
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Discovery: unifying scattered client data AI record
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance / BG-Demo – Discovery entity
- Enterprise pricing and security review AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Discovery call, Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0001:1 raw row
- mailbox/messages.csv thr_126_0001:2 raw row
- mailbox/messages.csv thr_126_0001:3 raw row
- mailbox/messages.csv thr_126_0001:4 raw row
- mailbox/threads.csv thr_126_0001 raw row
- Orme Vallance entity
- Orme Vallance entity
- Webinar invitation, no reply AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- +4 more
- Orme Vallance – New entity
- Orme Vallance: lost Enterprise prospect AI record
- ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_126 facts table
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Orme Vallance – New entity
- facts.arr_monthly:org_126 facts table
- AI facts page block
- Orme Vallance: lost Enterprise prospect AI record
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Discovery: unifying scattered client data AI record
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance / BG-Demo – Discovery entity
- Enterprise pricing and security review AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Discovery call, Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0001:1 raw row
- mailbox/messages.csv thr_126_0001:2 raw row
- mailbox/messages.csv thr_126_0001:3 raw row
- mailbox/messages.csv thr_126_0001:4 raw row
- mailbox/threads.csv thr_126_0001 raw row
- Orme Vallance entity
- Orme Vallance entity
- Webinar invitation, no reply AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- +4 more
- Orme Vallance – New entity
- Orme Vallance: lost Enterprise prospect AI record
- Contacts page block
- Henrietta Coombe entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/contacts.csv per_12601:org_126 raw row
- Orme Vallance entity
- Alexander Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/contacts.csv per_12602:org_126 raw row
- Orme Vallance entity
- Ajay Bhatt entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/contacts.csv per_12603:org_126 raw row
- Orme Vallance entity
- Henrietta Coombe entity
- Open deals (computed from the records; nothing to show yet) page block
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- Documents (computed from the records; nothing to show yet) page block
- document_store/files.csv * raw row
- hero page block
- Orme Vallance: lost Enterprise prospect AI record
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Discovery: unifying scattered client data AI record
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance / BG-Demo – Discovery entity
- Enterprise pricing and security review AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Discovery call, Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0001:1 raw row
- mailbox/messages.csv thr_126_0001:2 raw row
- mailbox/messages.csv thr_126_0001:3 raw row
- mailbox/messages.csv thr_126_0001:4 raw row
- mailbox/threads.csv thr_126_0001 raw row
- Orme Vallance entity
- Orme Vallance entity
- Webinar invitation, no reply AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- +4 more
- Orme Vallance – New entity
- facts.reconciliation_t0:org_126 facts table
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Signals: Orme Vallance signals (no model)
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- Orme Vallance: lost Enterprise prospect AI record
- Key facts page block
- facts.reconciliation_t0:org_126 facts table
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Signals: Orme Vallance signals (no model)
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- facts.reconciliation_t0:org_126 facts table
- Evidence trail page block
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- The story page block
- Customer: Orme Vallance AI record
- Orme Vallance: lost Enterprise prospect AI record
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Discovery: unifying scattered client data AI record
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance / BG-Demo – Discovery entity
- Enterprise pricing and security review AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Discovery call, Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0001:1 raw row
- mailbox/messages.csv thr_126_0001:2 raw row
- mailbox/messages.csv thr_126_0001:3 raw row
- mailbox/messages.csv thr_126_0001:4 raw row
- mailbox/threads.csv thr_126_0001 raw row
- Orme Vallance entity
- Orme Vallance entity
- Webinar invitation, no reply AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- +4 more
- Orme Vallance – New entity
- Win-back approach to Henrietta Coombe AI record
- Orme Vallance: lost Enterprise prospect AI record
- Orme Vallance – New entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- crm/deal_line_items.csv deal_126_01:1 raw row
- crm/deal_line_items.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:1 raw row
- crm/deal_stage_history.csv deal_126_01:2 raw row
- crm/deal_stage_history.csv deal_126_01:3 raw row
- +1 more
- Orme Vallance entity
- Discovery: unifying scattered client data AI record
- Orme Vallance / BG-Demo – Discovery entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- call_recorder/calls.csv call_126_001 raw row
- Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Orme Vallance / BG-Demo – Discovery entity
- Enterprise pricing and security review AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- Discovery call, Orme Vallance entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0001:1 raw row
- mailbox/messages.csv thr_126_0001:2 raw row
- mailbox/messages.csv thr_126_0001:3 raw row
- mailbox/messages.csv thr_126_0001:4 raw row
- mailbox/threads.csv thr_126_0001 raw row
- Orme Vallance entity
- Orme Vallance entity
- Webinar invitation, no reply AI record
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- BG-Demo webinar, 15 May 2025 entity
- Orme Vallance entity
- crm/companies.csv org_126 raw row
- mailbox/messages.csv thr_126_0002:1 raw row
- mailbox/threads.csv thr_126_0002 raw row
- Orme Vallance entity
- Orme Vallance entity
- +4 more
- Orme Vallance – New entity
- Orme Vallance: lost Enterprise prospect AI record
- +1 more
- Orme Vallance: lost Enterprise prospect AI record
- Customer: Orme Vallance AI record
- Next step page block
- Open tickets (computed from the records; nothing to show yet) page block
- Profile page block
- Sources page block
- Platform usage (computed from the records; nothing to show yet) page block