Ouseburn Media

Lost£0

AI facts

As at Fri 9 Oct 2026

Ouseburn Media, a Newcastle upon Tyne marketing services agency, holds no order form, no invoices and £0 ARR in the CRM. Its Starter deal, with a deal amount of £26k and ACV of £20k, closed lost on 8 Sep 2023 with the reason security review. The records show no usage, tickets or platform users. Two unsigned Starter proposals from 10 Jul 2023 and 13 Jul 2023 are the only paper. The last recorded interaction was the 11 Aug 2023 negotiation call with Mike Hedley, Managing Director.

Read from 4 calls · 2 email threads · 1 news items · 1 deals · 3 people · 2 documents, newest 3 Jul 24

AImade from

Profile

Updated 9 Oct 26

IndustryMarketing services
Websiteouseburn.example
CountryUnited Kingdom
HQ cityNewcastle upon Tyne
Size85 employees
CRM ownerTom Ashdown
TypeProspectdiffers
StateLost

CRMmade from

AI opinion

As at Fri 9 Oct 2026

Lost, because the only deal closed lost on 8 Sep 2023 and nothing has been recorded since the 11 Aug 2023 call. No contract or invoice was ever held. Erin Milburn was a positive champion, so a fresh approach on Starter is the one opportunity.

Signals Ouseburn Media – New Document roll-up Ouseburn Media / BG-Demo – Proposal Ouseburn Media / BG-Demo – Negotiation Ouseburn Media

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

Key facts

Updated 9 Oct 26

Last contact11 Aug 2023

Computedmade from

Next step

As at Fri 9 Oct 2026

What: Tom Ashdown emails Erin Milburn to reopen the conversation and find out what the 2023 security review objected to before deciding on a fresh Starter approach. Re engage
Who: Tom Ashdown
When: This week by 9 Oct 2026
Why: Tom Ashdown should reopen contact with Erin Milburn, the 2023 champion, to learn what stopped the Starter deal at security review on 8 Sep 2023. Then he can judge whether a fresh Starter approach is worth making.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

The story

As at Fri 9 Oct 2026

Lost

Lost: Ouseburn Media's only Starter deal closed lost on 8 Sep 2023 at security review, with no order form, invoice or usage. Tom Ashdown should reopen contact with Erin Milburn, the 2023 champion, to learn what the review objected to.

Lost: Ouseburn Media's only deal, a Starter new-business deal, closed lost on 8 Sep 2023 with the CRM reason security review. No order form or renewal date exists: the two unsigned proposals offered £20k a year plus £6,000 implementation.

The records show no usage, users or tickets. Erin Milburn, Operations Director, was the champion and was ready to move forward on 17 Jul 2023, and Mike Hedley, Managing Director, negotiated a first-year discount on 11 Aug 2023.

A 3 Jul 2024 news item reports a strategic partnership with an unnamed partner, background only. The records do not show what the security review objected to, and no contact is recorded since the 11 Aug 2023 call.

Tom Ashdown, the CRM owner, should email Erin by 9 Oct 2026 to learn what stopped the deal and whether the need remains. Tobias Renwick prepares a short security note first.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

ARR journey

No ARR history: no order forms or invoices for this organisation.

Accountingmade from

Platform usage

No platform usage: this organisation has no tenant in product analytics.

Usagemade from

Documents

Updated 9 Oct 26

2 documents in 1 folders; 1 drafts hang on their executed paper. All documents

presales

Size is importance: state 40%, category 20%, recency 25% (18-month half-life on the as-of date) and usage 15%. There are no view counts: usage means how many of our own analyses cite the document, saturating at 5. A draft hangs on the executed or issued document it drafts for, in the same folder. A draft with nothing executed behind it stays a small leaf on its own.

Folders and documents as a list

Proposals (2)
- Draft Starter tier proposal draft · proposal · 10 Jul 2023
- Starter tier sales proposal issued · proposal · 13 Jul 2023

Documentsmade from

Open deals

No open deals.

CRMmade from

Open tickets

No open tickets.

Helpdeskmade from

Activity

3 Jul 2024newsOuseburn Media Announces Strategic Partnership
15 Feb 2024eventBG-Demo webinar Nell Ashcombe, Niamh Costello, Sam Cheney, Abby Lisle, Elliot Allott, Oluwaseun Bamidele, Shona Baird, Anita Mistry, Arnaud Janssens, Luke Kershaw, Tariq Saleem, Abi Coombes, Sharon Whitley, Jade Kenwright+11
11 Aug 2023callOuseburn Media / BG-Demo – Negotiation Tom Ashdown, Nell Ashcombe, Mike Hedley, Erin Milburn+1
17 Jul 2023callOuseburn Media / BG-Demo – Proposal Tom Ashdown, Erin Milburn
13 Jul 2023documentOuseburn Media - Proposal Nell Ashcombe
10 Jul 2023documentOuseburn Media - Proposal v1 Nell Ashcombe
7 Jul 2023email threadLet's talk about the brain Tom Ashdown, Erin Milburn
14 Jun 2023callOuseburn Media / BG-Demo – Demo Nell Ashcombe, Tobias Renwick, Erin Milburn
6 Jun 2023email threadDemo, Ouseburn Media Nell Ashcombe, Erin Milburn
17 May 2023callOuseburn Media / BG-Demo – Discovery Nell Ashcombe, Erin Milburn
19 Apr 2023dealOuseburn Media – New Nell Ashcombe, Erin Milburn

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26

hide membership AI records not written yet

Key

Source rows
Raw things
People
Organisation
Organisation AI
Pages
AI-written record (ring)
AI record not written yet
belongs to the organisation (one line per group)
Size: how many records a group holds

Ouseburn Media's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 9 AI summaries of 10 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 3 staff (0 with an AI write-up), shown on 4 pages.

The trail as a list (block, record, entity, raw row)

Activity page block
- Ouseburn Media / BG-Demo – Discovery entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - call_recorder/calls.csv call_119_001 raw row
- Ouseburn Media / BG-Demo – Demo entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - call_recorder/calls.csv call_119_002 raw row
- Ouseburn Media / BG-Demo – Proposal entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - call_recorder/calls.csv call_119_003 raw row
- Ouseburn Media / BG-Demo – Negotiation entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - call_recorder/calls.csv call_119_004 raw row
- Ouseburn Media – New entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - crm/deal_line_items.csv deal_119_01:1 raw row
  - crm/deal_line_items.csv deal_119_01:2 raw row
  - crm/deal_stage_history.csv deal_119_01:1 raw row
  - crm/deal_stage_history.csv deal_119_01:2 raw row
  - crm/deal_stage_history.csv deal_119_01:3 raw row
  - +4 more
- Ouseburn Media - Proposal v1 entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - document_store/files.csv doc_119_001 raw row
- +5 more
AI opinion page block
- Ouseburn Media lost AI record
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
  - Ouseburn Media: proposals only, none executed AI record
    - Ouseburn Media - Proposal v1 entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_001 raw row
    - Ouseburn Media - Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_002 raw row
    - Ouseburn Media Starter proposal v1 (draft) AI record
      - Ouseburn Media - Proposal v1 entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_001 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media Starter proposal AI record
      - Ouseburn Media - Proposal entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_002 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Discovery: client data spread across tools AI record
    - Ouseburn Media / BG-Demo – Discovery entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_001 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Demo on Ouseburn's own data AI record
    - Ouseburn Media / BG-Demo – Demo entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_002 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Starter proposal questions and intent to sign AI record
    - Ouseburn Media / BG-Demo – Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_003 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - First-year discount and support negotiation AI record
    - Ouseburn Media / BG-Demo – Negotiation entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_004 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - +11 more
ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_119 facts table
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
AI facts page block
- Ouseburn Media lost AI record
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
  - Ouseburn Media: proposals only, none executed AI record
    - Ouseburn Media - Proposal v1 entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_001 raw row
    - Ouseburn Media - Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_002 raw row
    - Ouseburn Media Starter proposal v1 (draft) AI record
      - Ouseburn Media - Proposal v1 entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_001 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media Starter proposal AI record
      - Ouseburn Media - Proposal entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_002 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Discovery: client data spread across tools AI record
    - Ouseburn Media / BG-Demo – Discovery entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_001 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Demo on Ouseburn's own data AI record
    - Ouseburn Media / BG-Demo – Demo entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_002 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Starter proposal questions and intent to sign AI record
    - Ouseburn Media / BG-Demo – Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_003 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - First-year discount and support negotiation AI record
    - Ouseburn Media / BG-Demo – Negotiation entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_004 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - +11 more
Contacts page block
- Erin Milburn entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - crm/contacts.csv per_11901:org_119 raw row
- Mike Hedley entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - crm/contacts.csv per_11902:org_119 raw row
- Abby Lisle entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - crm/contacts.csv per_11903:org_119 raw row
Open deals (computed from the records; nothing to show yet) page block
- Ouseburn Media entity
  - crm/companies.csv org_119 raw row
Documents page block
- Ouseburn Media - Proposal v1 entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - document_store/files.csv doc_119_001 raw row
- Ouseburn Media - Proposal entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - document_store/files.csv doc_119_002 raw row
hero page block
- Ouseburn Media lost AI record
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
  - Ouseburn Media: proposals only, none executed AI record
    - Ouseburn Media - Proposal v1 entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_001 raw row
    - Ouseburn Media - Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - document_store/files.csv doc_119_002 raw row
    - Ouseburn Media Starter proposal v1 (draft) AI record
      - Ouseburn Media - Proposal v1 entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_001 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media Starter proposal AI record
      - Ouseburn Media - Proposal entity
        Ouseburn Media entity
        crm/companies.csv org_119 raw row
        document_store/files.csv doc_119_002 raw row
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Discovery: client data spread across tools AI record
    - Ouseburn Media / BG-Demo – Discovery entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_001 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Demo on Ouseburn's own data AI record
    - Ouseburn Media / BG-Demo – Demo entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_002 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - Starter proposal questions and intent to sign AI record
    - Ouseburn Media / BG-Demo – Proposal entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_003 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - First-year discount and support negotiation AI record
    - Ouseburn Media / BG-Demo – Negotiation entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - call_recorder/calls.csv call_119_004 raw row
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
  - +11 more
- facts.reconciliation_t0:org_119 facts table
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
- Ouseburn Media entity
  - crm/companies.csv org_119 raw row
- Signals: Ouseburn Media signals (no model)
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
Key facts page block
- Ouseburn Media / BG-Demo – Negotiation entity
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - call_recorder/calls.csv call_119_004 raw row
- facts.reconciliation_t0:org_119 facts table
  - Ouseburn Media – New entity
    - Ouseburn Media entity
      - crm/companies.csv org_119 raw row
    - crm/deal_line_items.csv deal_119_01:1 raw row
    - crm/deal_line_items.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:1 raw row
    - crm/deal_stage_history.csv deal_119_01:2 raw row
    - crm/deal_stage_history.csv deal_119_01:3 raw row
    - +4 more
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
- Ouseburn Media entity
  - crm/companies.csv org_119 raw row
- Signals: Ouseburn Media signals (no model)
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
  - Ouseburn Media entity
    - crm/companies.csv org_119 raw row
Evidence trail page block
- Ouseburn Media entity
  - crm/companies.csv org_119 raw row
The story page block
- Customer: Ouseburn Media AI record
  - Ouseburn Media lost AI record
    - Ouseburn Media – New entity
      - Ouseburn Media entity
        crm/companies.csv org_119 raw row
      - crm/deal_line_items.csv deal_119_01:1 raw row
      - crm/deal_line_items.csv deal_119_01:2 raw row
      - crm/deal_stage_history.csv deal_119_01:1 raw row
      - crm/deal_stage_history.csv deal_119_01:2 raw row
      - crm/deal_stage_history.csv deal_119_01:3 raw row
      - +4 more
    - Ouseburn Media: proposals only, none executed AI record
      - Ouseburn Media - Proposal v1 entity
        Ouseburn Media entity
    - +11 more
  - +7 more
Next step page block
Open tickets (computed from the records; nothing to show yet) page block
Profile page block
Sources page block
Platform usage (computed from the records; nothing to show yet) page block

Computedmade from

Sources AI · Calls · CRM · Documents · Events · Email · Web

made from

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

Data	Records
Organisations	225
People at customers	862
BG-Demo staff records (in post and leavers)	58
Calls	1,995
Email threads	3,013
Support tickets	1,159
Documents	1,218
Deals	315
Invoices	285
Events	49
News items	119

Ouseburn Media

AI facts

Profile

AI opinion

Key facts

Next step

The story

ARR journey

Platform usage

Documents

Open deals

Open tickets

Activity

Contacts

Evidence trail

Help & Support

Help & Support

How to use the site

How to ask

What the data covers

Who to contact

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