AI facts
As at Fri 9 Oct 2026Stourleigh Logistics, a Coventry logistics business, has no executed order form, no invoices and £0 ARR. Sophie Ling issued a Starter proposal on 28 May 2026 at £22k a year plus £6,000 implementation, valid for 30 days. The CRM deal record shows closed lost on 26 Jun 2026, with the reason given as a competitor chosen. No usage figures are recorded and there are 0 tickets. The last recorded interaction was the proposal call on 1 Jun 2026.
Profile
Updated 9 Oct 26- IndustryLogisticsSource: CRM company record
- Websitestourleigh.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityCoventrySource: CRM company record
- Size300 employeesSource: CRM company record
- CRM ownerSophie LingSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage lost · The sources disagree
- StateLostSource: AI assessment · As at Fri 9 Oct 2026 · written 13 Oct 2026
AI opinion
As at Fri 9 Oct 2026Lost, because the CRM deal closed lost on 26 Jun 2026 to a competitor and nothing has been signed or invoiced. No interaction is recorded after the 1 Jun 2026 proposal call. A later win-back is possible, since Neil Ashby and Kirsty Walsh both found the Starter pricing sensible.
Key facts
Updated 9 Oct 26- Last contact1 Jun 2026Call: Stourleigh Logistics / BG-Demo – Proposal · 130 days before 9 Oct 2026
Next step
As at Fri 9 Oct 2026- What
- Sophie Ling asks Neil Ashby for a short win-back call to learn why the competitor won and to test a Growth offer covering Kirsty Walsh's connector and user questions. Re engage
- Who
Sophie Ling
- When
- This week by 9 Oct 2026
- Why
- Sophie Ling should ask Neil Ashby, the champion who called the Starter proposal solid, for a short call to learn why the rival won and test a Growth-shaped offer that answers Kirsty Walsh's questions.
The story
As at Fri 9 Oct 2026Lost: Stourleigh Logistics never signed. The CRM Starter deal closed lost on 26 Jun 2026 to an unnamed competitor. Sophie Ling should seek a win-back call with Neil Ashby to learn why and test a Growth offer.
Lost: Stourleigh Logistics has no executed order form, no invoices and £0 ARR. The CRM Starter deal closed lost on 26 Jun 2026 to a competitor, after the 28 May 2026 proposal at £22k a year lapsed unsigned.
No usage figures exist and there are 0 tickets. Sophie Ling ran the sale with Theo Gallagher, working with Neil Ashby, Head of Revenue Operations and champion, and Kirsty Walsh, Chief Operating Officer and economic buyer.
Nothing is recorded after the 1 Jun 2026 proposal call, where Kirsty asked about exit rights, user growth, Growth and a fifth connector. Neither the competitor nor its winning reason is recorded, and the demo implied dashboards came with Starter.
Sophie should ask Neil for a short win-back call by 9 Oct 2026, to learn why the rival won and test a Growth offer. Theo prepares a one-page Growth scope by the same date.
ARR journey
Platform usage
Documents
Updated 9 Oct 26- presales
Folders and documents as a list
- Proposals (2)
- Draft Starter tier proposal draft · proposal · 22 May 2026
- Starter tier proposal issued · proposal · 28 May 2026
Activity
- 16 Jul 2026eventBG-Demo webinar
+38
- 1 Jun 2026callStourleigh Logistics / BG-Demo – Proposal
- 28 May 2026documentStourleigh Logistics - Proposal
- 22 May 2026email threadYour proposal
- 22 May 2026documentStourleigh Logistics - Proposal v1
- 5 May 2026callStourleigh Logistics / BG-Demo – Demo
+1
- 24 Apr 2026email threadDemo
- 7 Apr 2026callStourleigh Logistics / BG-Demo – Discovery
- 5 Mar 2026dealStourleigh Logistics – New
Contacts
Evidence trail
Updated 9 Oct 26Stourleigh Logistics' pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 7 AI summaries of 8 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 3 pages.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Stourleigh Logistics / BG-Demo – Discovery entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics / BG-Demo – Demo entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_003 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- +3 more
- Stourleigh Logistics / BG-Demo – Discovery entity
- AI opinion page block
- Stourleigh Logistics lost AI record
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics: no executed paper AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics Starter proposal AI record
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Discovery: manual ops and billing reconciliation AI record
- Stourleigh Logistics / BG-Demo – Discovery entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Discovery entity
- Starter demo for delivery performance AI record
- Stourleigh Logistics / BG-Demo – Demo entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Demo entity
- Starter proposal walk-through AI record
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_003 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- +9 more
- Stourleigh Logistics – New entity
- Stourleigh Logistics lost AI record
- ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_050 facts table
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics – New entity
- facts.arr_monthly:org_050 facts table
- AI facts page block
- Stourleigh Logistics lost AI record
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics: no executed paper AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics Starter proposal AI record
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Discovery: manual ops and billing reconciliation AI record
- Stourleigh Logistics / BG-Demo – Discovery entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Discovery entity
- Starter demo for delivery performance AI record
- Stourleigh Logistics / BG-Demo – Demo entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Demo entity
- Starter proposal walk-through AI record
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_003 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- +9 more
- Stourleigh Logistics – New entity
- Stourleigh Logistics lost AI record
- Contacts page block
- Neil Ashby entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/contacts.csv per_5001:org_050 raw row
- Stourleigh Logistics entity
- Kirsty Walsh entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/contacts.csv per_5002:org_050 raw row
- Stourleigh Logistics entity
- Kirsty Hollis entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/contacts.csv per_5003:org_050 raw row
- Stourleigh Logistics entity
- Neil Ashby entity
- Open deals (computed from the records; nothing to show yet) page block
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- Documents page block
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal v1 entity
- hero page block
- Stourleigh Logistics lost AI record
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics: no executed paper AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics Starter proposal AI record
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- Discovery: manual ops and billing reconciliation AI record
- Stourleigh Logistics / BG-Demo – Discovery entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Discovery entity
- Starter demo for delivery performance AI record
- Stourleigh Logistics / BG-Demo – Demo entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_002 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Demo entity
- Starter proposal walk-through AI record
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_003 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics Starter proposal v1 AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- document_store/files.csv doc_050_001 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics - Proposal v1 entity
- +9 more
- Stourleigh Logistics – New entity
- facts.reconciliation_t0:org_050 facts table
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Signals: Stourleigh Logistics signals (no model)
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics lost AI record
- Key facts page block
- Stourleigh Logistics / BG-Demo – Proposal entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- call_recorder/calls.csv call_050_003 raw row
- Stourleigh Logistics entity
- facts.reconciliation_t0:org_050 facts table
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Signals: Stourleigh Logistics signals (no model)
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- Stourleigh Logistics / BG-Demo – Proposal entity
- Evidence trail page block
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- Stourleigh Logistics entity
- The story page block
- Customer: Stourleigh Logistics AI record
- Stourleigh Logistics lost AI record
- Stourleigh Logistics – New entity
- Stourleigh Logistics entity
- crm/companies.csv org_050 raw row
- crm/deal_line_items.csv deal_050_01:1 raw row
- crm/deal_line_items.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:1 raw row
- crm/deal_stage_history.csv deal_050_01:2 raw row
- crm/deal_stage_history.csv deal_050_01:3 raw row
- +3 more
- Stourleigh Logistics entity
- Stourleigh Logistics: no executed paper AI record
- Stourleigh Logistics - Proposal v1 entity
- Stourleigh Logistics entity
- Stourleigh Logistics entity
- Stourleigh Logistics - Proposal v1 entity
- +9 more
- Stourleigh Logistics – New entity
- +6 more
- Stourleigh Logistics lost AI record
- Customer: Stourleigh Logistics AI record
- Next step page block
- Open tickets (computed from the records; nothing to show yet) page block
- Profile page block
- Sources page block
- Platform usage (computed from the records; nothing to show yet) page block