AI facts
Current to 14 Oct 26Kromhout Technische Groothandel is a prospect with no executed order form, no invoices and £0 ARR in the CRM. The open new deal deal_191_01 is a Growth deal at the demo stage for £62k, with expected close on 4 Dec 2026. No usage is recorded, as the brain is not yet in use. A proposal call with Iris Bosch and Gerrit Kromhout is booked for 12 Oct 2026. The only document held is a Growth security questionnaire marked final on 22 Sep 2026.
Profile
Updated 9 Oct 26- IndustryWholesale distributionSource: CRM company record
- Websitekromhout.exampleSource: CRM company record
- CountryNetherlandsSource: CRM company record · CRM code NL · Region EU
- HQ cityZwolleSource: CRM company record
- Size340 employeesSource: CRM company record
- CRM ownerMatteo RicciSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage opportunity · The sources disagree
- StateProspectSource: AI assessment · Written 14 Oct 2026
AI opinion
Current to 14 Oct 26Prospect, because no contract or invoices exist yet, though the deal is moving. Iris Bosch, the champion, asked for pricing after the 16 Sep 2026 demo and wants to move forward. Gerrit Kromhout's cost questions remain untested. The opportunity is a Growth subscription for about thirty users.
Key facts
Updated 9 Oct 26- Open dealDemo · £62,000Source: CRM deal Kromhout Technische Groothandel – New · new deal · Expected close 4 Dec 2026 · Owner Matteo Ricci
- Last contact17 Sep 2026Email: Following up on your demo · 22 days before 9 Oct 2026
Next step
Current to 14 Oct 26- What
- Matteo Ricci sends Iris Bosch and Gerrit Kromhout the Growth proposal before the 12 Oct 2026 call, with the P1 first response corrected to one business hour and a finance-led value case. proposal
- Who
Matteo Ricci
- When
- This week by 9 Oct 2026
- Why
- Matteo Ricci should send the Growth proposal before the 12 Oct 2026 proposal call. It must correct the P1 response to one business hour and include a finance case for Gerrit Kromhout, the CRM economic buyer, who missed the demo on the £62k deal.
The story
Current to 14 Oct 26Prospect. A Growth new deal for £62k is at the CRM's demo stage, with expected close on 4 Dec 2026. Champion Iris Bosch asked for pricing, but finance director Gerrit Kromhout missed the demo. A proposal call is booked for 12 Oct 2026.
Prospect. Kromhout Technische Groothandel has no executed order form or invoices, and £0 ARR in the CRM. The open Growth new deal sits at the CRM's demo stage for £62k, expected to close on 4 Dec 2026.
No usage or ticket history exists yet. Iris Bosch, Head of Customer Service and champion, estimated about thirty users at the 18 Aug 2026 discovery call and asked for pricing after the 16 Sep 2026 demo.
Gerrit Kromhout, Financial Director and economic buyer, asked about cost at discovery but missed the demo, so the finance view is untested. The four-hour Growth response quoted on the demo also needs correcting to one business hour.
Matteo Ricci should send the Growth proposal by 9 Oct 2026, with the corrected P1 response and a finance-led value case for Gerrit. The proposal call with Iris and Gerrit is booked for 12 Oct 2026 at 09:15.
ARR journey
Platform usage
Documents
Updated 9 Oct 26- presales
Folders and documents as a list
- Security (1)
- Security questionnaire answers, Growth tier issued · security questionnaire · 22 Sep 2026
Open deals
| Deal | Stage | Amount | Close |
|---|---|---|---|
| Kromhout Technische Groothandel – New | demo | £62,000 | 4 Dec 2026 |
Open tickets
Activity
- 12 Oct 2026callKromhout Technische Groothandel / BB-Demo – Proposal
- 22 Sep 2026documentKromhout Technische Groothandel - Security Questionnaire
- 16 Sep 2026email_threadFollowing up on your demo
- 16 Sep 2026callKromhout Technische Groothandel / BB-Demo – Demo
- 18 Aug 2026callKromhout Technische Groothandel / BB-Demo – Discovery
- 21 Jul 2026dealKromhout Technische Groothandel – New
- 20 Jun 2024eventBB-Demo webinar
+16
- 30 May 2024email_threadCustomer-facing teams webinar
Contacts
Evidence trail
Updated 9 Oct 26Kromhout Technische Groothandel's pages are written from 4 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 6 AI summaries of 7 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 4 pages. 1 AI record in this trail is not yet analysed.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_002 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel / BB-Demo – Proposal entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_003 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- BB-Demo webinar entity
- event_platform/events.csv evt_0626_webinar raw row
- event_platform/registrations.csv evt_0626_webinar:per_0403 raw row
- event_platform/registrations.csv evt_0626_webinar:per_12402 raw row
- event_platform/registrations.csv evt_0626_webinar:per_1403 raw row
- event_platform/registrations.csv evt_0626_webinar:per_14501 raw row
- event_platform/registrations.csv evt_0626_webinar:per_14601 raw row
- +13 more
- +2 more
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- AI opinion page block
- Kromhout Technische Groothandel: prospect AI record
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout: no executed paper, one questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Discovery: manual work across three systems AI record
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Demo on sample data: Growth fit confirmed AI record
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_002 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Customer-facing teams webinar invite AI record
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Customer-facing teams webinar entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- mailbox/messages.csv thr_191_0001:1 raw row
- mailbox/threads.csv thr_191_0001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- +7 more
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel: prospect AI record
- ARR journey (not yet analysed) page block
- facts.arr_monthly:org_191 facts table
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- facts.arr_monthly:org_191 facts table
- AI facts page block
- Kromhout Technische Groothandel: prospect AI record
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout: no executed paper, one questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Discovery: manual work across three systems AI record
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Demo on sample data: Growth fit confirmed AI record
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_002 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Customer-facing teams webinar invite AI record
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Customer-facing teams webinar entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- mailbox/messages.csv thr_191_0001:1 raw row
- mailbox/threads.csv thr_191_0001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- +7 more
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel: prospect AI record
- Contacts page block
- Iris Bosch entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/contacts.csv per_19101:org_191 raw row
- Kromhout Technische Groothandel entity
- Gerrit Kromhout entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/contacts.csv per_19102:org_191 raw row
- Kromhout Technische Groothandel entity
- Sander Hofman entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/contacts.csv per_19103:org_191 raw row
- Kromhout Technische Groothandel entity
- Iris Bosch entity
- Open deals page block
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- Documents page block
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel - Security Questionnaire entity
- hero page block
- Kromhout Technische Groothandel: prospect AI record
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout: no executed paper, one questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Discovery: manual work across three systems AI record
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Discovery entity
- Demo on sample data: Growth fit confirmed AI record
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_002 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Demo entity
- Growth-tier security questionnaire AI record
- Kromhout Technische Groothandel - Security Questionnaire entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- document_store/files.csv doc_191_001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel - Security Questionnaire entity
- Customer-facing teams webinar invite AI record
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Customer-facing teams webinar entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- mailbox/messages.csv thr_191_0001:1 raw row
- mailbox/threads.csv thr_191_0001 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- +7 more
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- facts.reconciliation_t0:org_191 facts table
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Signals: Kromhout Technische Groothandel signals (no model)
- Kromhout Technische Groothandel / BB-Demo – Proposal entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_003 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Proposal entity
- Kromhout Technische Groothandel: prospect AI record
- Key facts page block
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- facts.reconciliation_t0:org_191 facts table
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Signals: Kromhout Technische Groothandel signals (no model)
- Kromhout Technische Groothandel / BB-Demo – Proposal entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- call_recorder/calls.csv call_191_003 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- crm/deal_line_items.csv deal_191_01:1 raw row
- crm/deal_line_items.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:1 raw row
- crm/deal_stage_history.csv deal_191_01:2 raw row
- crm/deal_stage_history.csv deal_191_01:3 raw row
- +1 more
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- Kromhout Technische Groothandel / BB-Demo – Proposal entity
- Following up on your demo entity
- Kromhout Technische Groothandel entity
- crm/companies.csv org_191 raw row
- mailbox/messages.csv thr_191_0002:1 raw row
- Kromhout Technische Groothandel entity
- Kromhout Technische Groothandel – New entity
- Evidence trail page block
- The story page block
- Next step page block
- Open tickets (not yet analysed) page block
- Profile page block
- Sources page block
- Platform usage (not yet analysed) page block