Lanyon Grey Software

Lost£0

AI facts

As at Fri 9 Oct 2026

Lanyon Grey Software, an Oxford B2B software firm, has no contract, no invoices and no tier with BG-Demo. A Starter new-business deal for £26k, with an annual contract value of £20k, was created on 24 Apr 2024 and closed lost on 11 Jul 2024 with the reason no decision. No usage or ticket history is recorded. No deal or call is open, and the last interaction was a conference invite sent on 5 Mar 2025.

Read from 2 calls · 3 email threads · 1 deals · 3 people, newest 5 Mar 25

AImade from

Profile

Updated 9 Oct 26

IndustryB2B software
Websitelanyongrey.example
CountryUnited Kingdom
HQ cityOxford
Size140 employees
CRM ownerTom Ashdown
TypeProspectdiffers
StateLost

CRMmade from

AI opinion

As at Fri 9 Oct 2026

Lost, because the only deal closed lost on 11 Jul 2024 for want of a decision, and nobody at Lanyon Grey has engaged since. Edward Grey never reacted to price. The ticket-to-health use case Jack Treloar raised could reopen a Starter conversation.

Signals Lanyon Grey Software – New Lanyon Grey Software / BG-Demo – Discovery Lanyon Grey Software / BG-Demo – Demo Data leaders conference, Manchester

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

Key facts

Updated 9 Oct 26

Last contact5 Mar 2025

Computedmade from

Next step

As at Fri 9 Oct 2026

What: Tom Ashdown emails Saira Khalid proposing a short session on Jack Treloar's ticket-to-customer-health use case, with Edward Grey invited. Re engage
Who: Tom Ashdown
When: This week by 9 Oct 2026
Why: Tom Ashdown should reopen Lanyon Grey Software with Saira Khalid, the CRM champion, using Jack Treloar's ticket-to-customer-health use case, and aim for a meeting that brings in Edward Grey, who never made the 2024 decision.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

The story

As at Fri 9 Oct 2026

Lost

Lost: Lanyon Grey Software's only Starter deal closed lost on 11 Jul 2024 for want of a decision. There has been no contract and no contact since 5 Mar 2025, and Tom Ashdown is to reopen it on the support use case.

Lost. Lanyon Grey Software has no contract, tier or invoices with BG-Demo. Its only Starter deal, quoted at £20k a year plus £6,000 implementation, closed lost on 11 Jul 2024 with the reason no decision.

No usage, connectors or tickets are recorded because Lanyon Grey never became a customer. Saira Khalid, the CRM champion, deferred to Edward Grey, the Chief Executive, who missed the 19 Jun 2024 demo.

Sofia Marchetti's conference invite of 5 Mar 2025 drew no reply, and Priya Raman, who ran the sale, left BG-Demo on 28 Aug 2026. Edward never reacted to price, so budget approval remains untested.

Tom Ashdown, the active CRM owner, should email Saira by 9 Oct 2026 proposing a session on Jack Treloar's ticket-to-customer-health use case, with Edward invited. The evidence does not show whether Saira or Jack are still in role.

AI · claude-opus-5-5 · as at Fri 9 Oct 2026

AImade from

ARR journey

No ARR history: no order forms or invoices for this organisation.

Accountingmade from

Platform usage

No platform usage: this organisation has no tenant in product analytics.

Usagemade from

Documents

No documents in the document store for this subject.

Documentsmade from

Open deals

No open deals.

CRMmade from

Open tickets

No open tickets.

Helpdeskmade from

Activity

21 May 2026eventBG-Demo webinar Alice Brewer, Gemma Holt, Moira Sinclair, Ravi Atherton, Toby Underwood, Tasha Merriweather, Linnéa Holmberg, Saira Khalid, Brianna Ocampo, Emma Croft, Fleur Jansen, Helen Varley, Sunita Bains, Christina Möller, Ffion Rees, Luke Oakes, William Coultas, Kevin Kershaw, Mervyn Hales, Laurent Brisset, Bas Vermeulen, Brendan Moran, Jess Mitchell, Alexa Fraser, Joe Mallinson, Gavin Rudd, Bas Kuijpers, Joost van der Linden, Raymond Tsai, Kevin Dussault, Heather Bauman, Sue Ditchfield+29
20 Nov 2025eventBG-Demo webinar Alice Brewer, Harriet Gale, Lorna Wishart, Koen Janssens, Edward Grey, Mark Ellwood, Shona Baird, Morven Tait, Matthew Grice, Cerys Llewellyn, Emma Haworth, Susan Tweddle, Clodagh Fitzgerald, Nathan Booth, Aaron Graham, Julian Gatcombe, Jacqueline Sutcliffe, Amanda Holt, Willem Arts, Wayne Entwistle, Marloes Hendriks, Gráinne Lynch, Ida Mortensen, Brodie Kennedy, Luke Kershaw, Fiona Ibbotson, Fiona Fairclough, Bernadette Lowry, Desmond Oyelaran, Philip Annear, Priscilla Bowen, Liam Corner, Florian Becker+30
12 Mar 2025eventData leaders conference (BG-Demo stand) Sofia Marchetti, Nate Feldman, Saira Khalid, Shaun Godley, Elliot Kirkby, Fergal Desmond, Alan Rennie, Lee Garside, Karen Midgley, Markus Krause, Dan Firth, Sam Nuttall, Anjali Desai, Kirsteen Boyd, Trevor Mayhew+12
5 Mar 2025email threadData leaders conference, Manchester Sofia Marchetti, Saira Khalid
19 Jun 2024callLanyon Grey Software / BG-Demo – Demo Priya Raman, Hannah Lowe, Saira Khalid, Jack Treloar+1
17 Jun 2024email threadGetting your demo scheduled Priya Raman, Saira Khalid
20 May 2024email threadFollow-up from our discovery call Priya Raman, Saira Khalid, Edward Grey
20 May 2024callLanyon Grey Software / BG-Demo – Discovery Priya Raman, Saira Khalid, Edward Grey
24 Apr 2024dealLanyon Grey Software – New Priya Raman, Saira Khalid

CRMmade from

Contacts

CRMmade from

Evidence trail

Updated 9 Oct 26

hide membership AI records not written yet

Key

Source rows
Raw things
People
Organisation
Organisation AI
Pages
AI-written record (ring)
AI record not written yet
belongs to the organisation (one line per group)
Size: how many records a group holds

Lanyon Grey Software's pages are written from 3 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 5 AI summaries of 6 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 3 staff (0 with an AI write-up), shown on 3 pages. 1 AI record in this trail is not written yet.

The trail as a list (block, record, entity, raw row)

Activity page block
- Lanyon Grey Software / BG-Demo – Discovery entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - call_recorder/calls.csv call_123_001 raw row
- Lanyon Grey Software / BG-Demo – Demo entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - call_recorder/calls.csv call_123_002 raw row
- Lanyon Grey Software – New entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - crm/deal_line_items.csv deal_123_01:1 raw row
  - crm/deal_line_items.csv deal_123_01:2 raw row
  - crm/deal_stage_history.csv deal_123_01:1 raw row
  - crm/deal_stage_history.csv deal_123_01:2 raw row
  - crm/deal_stage_history.csv deal_123_01:3 raw row
  - +2 more
- Data leaders conference (BG-Demo stand) entity
  - event_platform/events.csv evt_0891_conference raw row
  - event_platform/registrations.csv evt_0891_conference:per_11201 raw row
  - event_platform/registrations.csv evt_0891_conference:per_12301 raw row
  - event_platform/registrations.csv evt_0891_conference:per_13001 raw row
  - event_platform/registrations.csv evt_0891_conference:per_1401 raw row
  - event_platform/registrations.csv evt_0891_conference:per_14902 raw row
  - +9 more
- BG-Demo webinar entity
  - event_platform/events.csv evt_1144_webinar raw row
  - event_platform/registrations.csv evt_1144_webinar:per_0105 raw row
  - event_platform/registrations.csv evt_1144_webinar:per_10401 raw row
  - event_platform/registrations.csv evt_1144_webinar:per_11402 raw row
  - event_platform/registrations.csv evt_1144_webinar:per_12302 raw row
  - event_platform/registrations.csv evt_1144_webinar:per_1404 raw row
  - +27 more
- BG-Demo webinar entity
  - event_platform/events.csv evt_1326_webinar raw row
  - event_platform/registrations.csv evt_1326_webinar:per_0901 raw row
  - event_platform/registrations.csv evt_1326_webinar:per_10302 raw row
  - event_platform/registrations.csv evt_1326_webinar:per_1102 raw row
  - event_platform/registrations.csv evt_1326_webinar:per_1103 raw row
  - event_platform/registrations.csv evt_1326_webinar:per_11101 raw row
  - +26 more
- +3 more
AI opinion page block
- Lanyon Grey Software lost AI record
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
  - Discovery: manual customer data pulls AI record
    - Lanyon Grey Software / BG-Demo – Discovery entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_001 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Demo on own data, Starter scope confirmed AI record
    - Lanyon Grey Software / BG-Demo – Demo entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_002 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Starter tier terms request AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Follow-up from our discovery call entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0001:1 raw row
      - mailbox/messages.csv thr_123_0001:2 raw row
      - mailbox/messages.csv thr_123_0001:3 raw row
      - mailbox/messages.csv thr_123_0001:4 raw row
      - mailbox/threads.csv thr_123_0001 raw row
  - Demo scheduling AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Getting your demo scheduled entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0002:1 raw row
      - mailbox/messages.csv thr_123_0002:2 raw row
      - mailbox/threads.csv thr_123_0002 raw row
  - Conference invite, no reply AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Data leaders conference, Manchester entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0003:1 raw row
      - mailbox/threads.csv thr_123_0003 raw row
  - +6 more
ARR journey (computed from the records; nothing to show yet) page block
- facts.arr_monthly:org_123 facts table
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
AI facts page block
- Lanyon Grey Software lost AI record
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
  - Discovery: manual customer data pulls AI record
    - Lanyon Grey Software / BG-Demo – Discovery entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_001 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Demo on own data, Starter scope confirmed AI record
    - Lanyon Grey Software / BG-Demo – Demo entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_002 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Starter tier terms request AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Follow-up from our discovery call entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0001:1 raw row
      - mailbox/messages.csv thr_123_0001:2 raw row
      - mailbox/messages.csv thr_123_0001:3 raw row
      - mailbox/messages.csv thr_123_0001:4 raw row
      - mailbox/threads.csv thr_123_0001 raw row
  - Demo scheduling AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Getting your demo scheduled entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0002:1 raw row
      - mailbox/messages.csv thr_123_0002:2 raw row
      - mailbox/threads.csv thr_123_0002 raw row
  - Conference invite, no reply AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Data leaders conference, Manchester entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0003:1 raw row
      - mailbox/threads.csv thr_123_0003 raw row
  - +6 more
Contacts page block
- Saira Khalid entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - crm/contacts.csv per_12301:org_123 raw row
- Edward Grey entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - crm/contacts.csv per_12302:org_123 raw row
- Jack Treloar entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - crm/contacts.csv per_12303:org_123 raw row
Open deals (computed from the records; nothing to show yet) page block
- Lanyon Grey Software entity
  - crm/companies.csv org_123 raw row
Documents (computed from the records; nothing to show yet) page block
- document_store/files.csv * raw row
hero page block
- Lanyon Grey Software lost AI record
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
  - Discovery: manual customer data pulls AI record
    - Lanyon Grey Software / BG-Demo – Discovery entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_001 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Demo on own data, Starter scope confirmed AI record
    - Lanyon Grey Software / BG-Demo – Demo entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - call_recorder/calls.csv call_123_002 raw row
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
  - Starter tier terms request AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Follow-up from our discovery call entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0001:1 raw row
      - mailbox/messages.csv thr_123_0001:2 raw row
      - mailbox/messages.csv thr_123_0001:3 raw row
      - mailbox/messages.csv thr_123_0001:4 raw row
      - mailbox/threads.csv thr_123_0001 raw row
  - Demo scheduling AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Getting your demo scheduled entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0002:1 raw row
      - mailbox/messages.csv thr_123_0002:2 raw row
      - mailbox/threads.csv thr_123_0002 raw row
  - Conference invite, no reply AI record
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - Data leaders conference, Manchester entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - mailbox/messages.csv thr_123_0003:1 raw row
      - mailbox/threads.csv thr_123_0003 raw row
  - +6 more
- facts.reconciliation_t0:org_123 facts table
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
- Lanyon Grey Software entity
  - crm/companies.csv org_123 raw row
- Signals: Lanyon Grey Software signals (no model)
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
Key facts page block
- facts.reconciliation_t0:org_123 facts table
  - Lanyon Grey Software – New entity
    - Lanyon Grey Software entity
      - crm/companies.csv org_123 raw row
    - crm/deal_line_items.csv deal_123_01:1 raw row
    - crm/deal_line_items.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:1 raw row
    - crm/deal_stage_history.csv deal_123_01:2 raw row
    - crm/deal_stage_history.csv deal_123_01:3 raw row
    - +2 more
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
- Lanyon Grey Software entity
  - crm/companies.csv org_123 raw row
- Signals: Lanyon Grey Software signals (no model)
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
- Data leaders conference, Manchester entity
  - Lanyon Grey Software entity
    - crm/companies.csv org_123 raw row
  - mailbox/messages.csv thr_123_0003:1 raw row
  - mailbox/threads.csv thr_123_0003 raw row
Evidence trail page block
- Lanyon Grey Software entity
  - crm/companies.csv org_123 raw row
The story page block
- Customer: Lanyon Grey Software AI record
  - Lanyon Grey Software lost AI record
    - Lanyon Grey Software – New entity
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - crm/deal_line_items.csv deal_123_01:1 raw row
      - crm/deal_line_items.csv deal_123_01:2 raw row
      - crm/deal_stage_history.csv deal_123_01:1 raw row
      - crm/deal_stage_history.csv deal_123_01:2 raw row
      - crm/deal_stage_history.csv deal_123_01:3 raw row
      - +2 more
    - Discovery: manual customer data pulls AI record
      - Lanyon Grey Software / BG-Demo – Discovery entity
        Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
        call_recorder/calls.csv call_123_001 raw row
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
    - Demo on own data, Starter scope confirmed AI record
      - Lanyon Grey Software / BG-Demo – Demo entity
        Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
        call_recorder/calls.csv call_123_002 raw row
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
    - Starter tier terms request AI record
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - Follow-up from our discovery call entity
        Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
        mailbox/messages.csv thr_123_0001:1 raw row
        mailbox/messages.csv thr_123_0001:2 raw row
        mailbox/messages.csv thr_123_0001:3 raw row
        mailbox/messages.csv thr_123_0001:4 raw row
        mailbox/threads.csv thr_123_0001 raw row
    - Demo scheduling AI record
      - Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
      - Getting your demo scheduled entity
        Lanyon Grey Software entity
        crm/companies.csv org_123 raw row
        mailbox/messages.csv thr_123_0002:1 raw row
        mailbox/messages.csv thr_123_0002:2 raw row
    - +6 more
  - +3 more
Next step page block
Open tickets (computed from the records; nothing to show yet) page block
Profile page block
Sources page block
Platform usage (computed from the records; nothing to show yet) page block

Computedmade from

Sources AI · Calls · CRM · Events · Email

made from

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

Data	Records
Organisations	225
People at customers	862
BG-Demo staff records (in post and leavers)	58
Calls	1,995
Email threads	3,013
Support tickets	1,159
Documents	1,218
Deals	315
Invoices	285
Events	49
News items	119

Lanyon Grey Software

AI facts

Profile

AI opinion

Key facts

Next step

The story

ARR journey

Platform usage

Documents

Open deals

Open tickets

Activity

Contacts

Evidence trail

Help & Support

Help & Support

How to use the site

How to ask

What the data covers

Who to contact

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