What was said
What this says
Current to 13 Oct 26Demo for Carrowkeel Software. Aoife saw tickets matched to renewals and the dashboards builder and liked it. Signing by 1 Aug 2025 is the aim, but Conor must be comfortable. A proposal call with him is next.
What happened: Anya Petrova drove the demo on sample data for Aoife Mulcahy and Siobhán Nolan. She showed tickets matched to renewal records and the dashboards builder.
Customer view: Aoife said she is going on gut and a few emails for one agency group renewal. Siobhán confirmed that is the third time this quarter. Aoife reacted strongly to the ticket and renewal query and said nightly refresh is fine, as she does not need live data.
Commercial: Growth covers forty users and eight connectors, and Siobhán thought eight would cover helpdesk, CRM, usage and billing. Aoife wants to be signed by 1 Aug 2025 but never buys without Conor, who will want the paperwork clean.
Watch: Siobhán raised who sees ticket text containing agency staff names. Feature event history is unchecked, and she said they rename things a lot, which risks broken connectors.
Themes
Current to 9 Oct 26Who was there
BB-Demo
Them
Follow-up
Next steps
Current to 9 Oct 26- Sophie Ling to set up a proposal call of about thirty minutes with Aoife and Conor.
- Anya Petrova to send the sample dashboard and a note on the usage data needed from Siobhán.
- Siobhán Nolan to check how far back feature events go.
Risks
Current to 9 Oct 26- Conor Daly has not yet seen scope or commercials, and Aoife Mulcahy will not buy without him.
- Ticket text contains agency staff names, so access rules need review with the customer's IT people.
- Frequent system renames could break connectors, and feature event history is unconfirmed.
Opportunities
Current to 9 Oct 26- Growth tier with the dashboards builder for customer success and support users.
- Eight connectors cover helpdesk, CRM, usage and billing, with room to grow.
Transcript
- Sophie Ling NoneHi Aoife, hi Siobhán. Can you hear me alright?
- Aoife Mulcahy NoneMorning! Loud and clear. Siobhán, are you there?
- Siobhán Nolan NoneMorning, yeah, sorry, I'm here. Just sorting my headphones. Can you hear me now?
- Sophie Ling NonePerfect. Anya's just joining, she's our solutions engineer and she'll be driving the demo today.
- Anya Petrova NoneMorning all, sorry, my previous call ran over. Hi Aoife, hi Siobhán, nice to meet you properly.
- Aoife Mulcahy NoneGrand. The weather here is shocking, I got soaked coming in. Is it the same over with you?
- Sophie Ling NoneGrey all week, but dry at least. Right, shall we crack on? I know you've both got a busy day.
- Aoife Mulcahy NonePlease, yes. So, let me tell you why I'm keen. I've got one agency group coming up for renewal and honestly I can't tell if they're using our product or not. I'm going on gut and a few emails.
- Siobhán Nolan NoneAnd that's the third time this quarter we've done it that way, so it's not a one-off.
- Aoife Mulcahy NoneExactly. Tickets are in one place, renewals in another, usage in a third. By the time I've pulled it together, the conversation has moved on. So what I want to see is which agencies are at the edge, before they tell us.
- Sophie Ling NoneThat's exactly the use we had in mind for Growth. Anya, do you want to share your screen and show them on the sample data we built from what you sent over?
- Anya Petrova NoneSure. Give me a second to share. Can you see it? It's a search box and a list of pages.
- Aoife Mulcahy NoneYes, I see it. Bit small but fine.
- Anya Petrova NoneI'll zoom in. So the idea is that this sits inside your own Snowflake account. We connect the helpdesk, the CRM and your product usage, and the brain indexes all of it. Nothing leaves your environment.
- Siobhán Nolan NoneSorry, can I stop you there? Who sees what? Because some of the ticket text has agency staff names in it.
- Anya Petrova NoneGood question. Access follows what you set up, so it's your rules, in your account. We can go through the detail with your IT people later, I don't want to hand-wave it.
- Siobhán Nolan NoneRight, that's fine. Carry on.
- Anya Petrova NoneSo let me ask it something. I'll type: which agency groups have raised the most tickets in the last month and have a renewal coming up?
- Anya Petrova NoneAnd you can see it's pulling the tickets, matching them to the renewal record, and giving me a short answer with the sources underneath. Each line links back to the original ticket.
- Aoife Mulcahy NoneOh, that's the one. Can you click into the first group?
- Anya Petrova NoneYep. This is the page for that agency group. Tickets by category, how many users logged in, the renewal date, and a feed of recent activity.
- Aoife Mulcahy NoneShow me the usage. Not logins, actual use. Are they touching the new features or only the basics?
- Anya Petrova NoneDepends what you send us. If your product usage data records feature events, we can chart them per agency group over time. If it only has logins, we'd say so rather than guess.
- Siobhán Nolan NoneWe do have feature events. Not perfect, but they're there. I'd need to check how far back they go.
- Aoife Mulcahy NoneMm. That's one for you and me, Siobhán, after this.
- Siobhán Nolan NoneYeah, I'll note it.
- Anya Petrova NoneLet me show you the dashboards builder, which is in Growth. You can save a question like that one as a dashboard so you're not retyping it each Monday.
- Anya Petrova NoneSo here, I'll pin the tickets by category, add the renewal dates, and filter to the next quarter. Takes a minute. There.
- Aoife Mulcahy NoneThat's lovely. Can the team build their own or is it you lot doing it?
- Sophie Ling NoneYour team. Growth covers forty users and eight connectors, so you'd have plenty of room for customer success and a few people from support.
- Siobhán Nolan NoneEight connectors would cover us, I think. Helpdesk, CRM, usage, billing, and then we'll see.
- Aoife Mulcahy NoneWait, one more thing. When a ticket lands overnight, when does it show up here?
- Anya Petrova NoneNightly refresh, finished by seven in the morning your time on business days. So you'd see yesterday's tickets with your first coffee.
- Aoife Mulcahy NoneGrand. That works. I'm not asking for live.
- Siobhán Nolan NoneWhat happens when a connector breaks? Say we change something in the helpdesk and it stops loading.
- Anya Petrova NoneYou'd see the record count go flat for that source, and we flag it. That's one of the things the customer success team here watches for. It's usually a field rename or a permission change.
- Siobhán Nolan NoneFair enough. We rename things a lot, to be honest.
- Sophie Ling NoneWhich is why we'd want the connectors and owners agreed up front. Aoife, can I check where you're at on timing? Last time you mentioned wanting something in place before August.
- Aoife Mulcahy NoneYes. If we could be signed by 1 Aug 2025 that would be ideal, because I'd like it running before the next batch of renewals. But Conor has to be comfortable. I never buy without Conor.
- Sophie Ling NoneCompletely understood. What if I set up a proposal call, thirty minutes or so, with you and Conor, and I'll walk through scope and the commercials?
- Aoife Mulcahy NoneDo that. Send me a few slots and I'll get him in a room. He'll want the paperwork clean, so bring everything.
- Sophie Ling NoneWill do. Anya, can you send over the sample dashboard and a short note on what usage data you'd need from Siobhán?
- Anya Petrova NoneYes, today. Siobhán, I'll list the feature events and the ticket fields so you can check what's there.
- Siobhán Nolan NoneBrilliant, thanks. That'll save me guessing.
- Aoife Mulcahy NoneThanks a million, both. That was really useful. I'll speak to you soon.
- Sophie Ling NoneCheers all. Speak soon.