What was said
What this says
As at Fri 9 Oct 2026Elliot Kirkby said the brain still works well and the data is fresh. Use is slightly down after a leaver and client workload. He said they will keep the Growth plan as is for the 1 Apr 2027 renewal.
What happened: Elena Novak checked usage, issues and the renewal with Elliot Kirkby, Operations Director. He said the brain still works well and the data is fresh.
Customer view: Active users are about 11 or 12 most months, down about 5 per cent on the quarter before. Elliot put this down to a leaver and client workload, not the tool.
Commercial: Elena stated the renewal as 1 Apr 2027 on Growth at £44k a year, and Elliot said they will keep it as is. No upgrade or extra users were raised.
Watch: Falling use and a departure are slow-burn value risks. Elena plans a renewal notice in the new year and an autumn check-in.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Elena Novak to send a renewal notice in the new year.
- Elena Novak to touch base again in the autumn, around October or November.
Risks
As at Fri 9 Oct 2026- Active users are down about 5 per cent on the quarter before, after a leaver and a heavy client workload.
- Staff are not thinking of the brain when under deadline pressure, so value may fade without prompting.
Opportunities
As at Fri 9 Oct 2026- Elliot confirmed they will keep the Growth plan as is for the 1 Apr 2027 renewal.
- An autumn check-in gives a chance to re-engage the team ahead of renewal.
Transcript
- Elena NovakHi Elliot. Morning. Are you okay to do the call now?
- Elliot KirkbyYeah, hi Elena. Yeah, I'm good. Just wrapping up a couple of emails but I'm ready to go.
- Elena NovakGreat, no rush. So I've sent you a couple of notes beforehand about what I wanted to cover, but basically I want to check in on how the brain's getting on with the team: usage, any issues you've run into, and just touch base about your renewal coming up next April, so we've got plenty of time to plan that.
- Elliot KirkbyYeah, okay. Um, it's been, I mean, it's still working well. The business-development side are using it. I think the team's maybe not using it quite as much as when we started, but that's not a problem with the tool itself. It's more our end.
- Elena NovakRight. I've been looking at the usage, and I can see that. You're looking at about 11 or 12 active users most months on average, and that's down about 5 per cent from the quarter before. Has something changed your side, or is it just a seasonal thing?
- Elliot KirkbyWe had someone move on towards the end of last year, for one thing. And I think the team's just been buried in client work, so the brain's: it's definitely useful, it's there and they know how to use it, but people aren't necessarily thinking about it when they're firefighting with deadlines.
- Elena NovakThat makes sense. The team's probably got their hands full. And on the product side, any issues we should know about? Any bugs, anything that's not working the way you'd expect?
- Elliot KirkbyNothing serious, no. One person flagged something about a search result a few weeks back and we got it sorted pretty quickly between us. That was the only thing. Nothing that stopped work or anything.
- Elena NovakGood. I can see there was one ticket in the last month, so that matches what you're saying. And the data itself, is it fresh? Are you seeing the calls and client matters coming through on schedule?
- Elliot KirkbyYeah, no problems there. That's been solid. So I think we're in good shape overall.
- Elena NovakExcellent. So to confirm, then: your contract renews on 1 April 2027, you're on the Growth plan, which is £44,000 a year. What's your thinking about that? Still happy to continue with that, or is there anything you'd like to adjust?
- Elliot KirkbyYeah, we'll keep it as is. It's doing what we need. I don't think we need to change anything.
- Elena NovakPerfect. I'll follow up with a renewal notice in the new year, just so we've got it in the calendar. And between now and then, if anything changes: the team gets more engaged, or you hit a problem, or you want to talk about anything, just let me know. Would it also make sense to touch base again in the autumn, maybe October or November, just to see how things are going?
- Elliot KirkbyYeah, that sounds good. Cheers, Elena.
- Elena NovakThanks, Elliot. Speak soon.