AI facts
Current to 13 Oct 26Ashtonbury Housing is a Manchester housing association with no contract, no invoices and ARR of £0. Its open new-business Starter deal is at the discovery stage for £28k, with an ACV of £22k and an expected close of 4 Dec 2026. There is no platform usage and there are no tickets on record. A demo is booked for 16 Oct 2026 at 15:30. Tom Ashdown quoted £28k all in and four weeks by email on 30 Sep 2026.
Profile
Updated 9 Oct 26- IndustryHousing associationSource: CRM company record
- Websiteashtonbury.exampleSource: CRM company record
- CountryUnited KingdomSource: CRM company record · CRM code GB · Region UK
- HQ cityManchesterSource: CRM company record
- Size520 employeesSource: CRM company record
- CRM ownerTom AshdownSource: CRM company record · Account Executive
- TypeProspectdiffersSource: contracts and invoices (signals) · CRM stage opportunity · The sources disagree
- StateProspectSource: AI assessment · Written 13 Oct 2026
AI opinion
Current to 13 Oct 26Prospect, because there is no contract yet and the deal sits at the CRM discovery stage. The COO asked for a quote and the Operations Director scoped the need, but there is no written proposal on record. The booked 16 Oct 2026 demo is the next test.
Key facts
Updated 9 Oct 26- Open dealDiscovery · £28,000Source: CRM deal Ashtonbury Housing – New · new deal · Expected close 4 Dec 2026 · Owner Tom Ashdown
- Last contact2 Oct 2026Email: Follow-up from our call · 7 days before 9 Oct 2026
Next step
Current to 13 Oct 26- What
- Tom Ashdown sends Steve Greenhalgh, copying Kevin Duckworth, the written Starter proposal setting out the £28k figure and four-week implementation before the 16 Oct 2026 demo. proposal
- Who
Tom Ashdown
- When
- This week by 9 Oct 2026
- Why
- Tom Ashdown should send Steve Greenhalgh the written Starter proposal promised on 30 Sep 2026. That puts the £28k email figure into proper terms before the 16 Oct 2026 demo, and Steve should be invited to that demo.
The story
Current to 14 Oct 26Prospect: Ashtonbury Housing has a new-business Starter deal for £28k at the CRM discovery stage. The figure was quoted by email on 30 Sep 2026 and no written proposal is on record. A demo is booked for 16 Oct 2026.
Prospect Ashtonbury Housing, a Manchester housing association, has an open new-business Starter deal for £28k at the CRM discovery stage, with an expected close of 4 Dec 2026. There is no contract or invoice yet.
There is no platform usage, so there is no user or question trajectory to read. Kevin Duckworth, Operations Director and CRM champion, and Steve Greenhalgh, Chief Operating Officer and economic buyer, joined the 29 Sep 2026 discovery call.
Steve wants to see repair KPIs at a glance, replacing hand-built spreadsheets. The main risk is that Tom Ashdown's £28k all-in figure sits only in a 30 Sep 2026 email, with no written proposal on record.
Tom should send Steve the written Starter proposal, copying Kevin, and invite him to the demo booked for 16 Oct 2026 at 15:30, by 9 Oct 2026. Theo Gallagher is building that demo around repair reporting.
ARR journey
Platform usage
Documents
Open deals
| Deal | Stage | Amount | Close |
|---|---|---|---|
| Ashtonbury Housing – New | discovery | £28,000 | 4 Dec 2026 |
Open tickets
Activity
- 16 Oct 2026callAshtonbury Housing / BB-Demo – Demo
- 30 Sep 2026email_threadFollow-up from our call
- 29 Sep 2026callAshtonbury Housing / BB-Demo – Discovery
- 23 Sep 2026email_threadDiscovery call for Ashtonbury
- 11 Sep 2026dealAshtonbury Housing – New
- 20 Mar 2025eventBB-Demo webinar
+17
Contacts
Evidence trail
Updated 9 Oct 26Ashtonbury Housing's pages are written from 4 organisation-level AI texts (assessment / next steps) and 1 narrative-level AI text, which in turn draw on 4 AI summaries of 5 raw things (calls, tickets, emails, news), 3 people (3 with an AI write-up) and 2 staff (0 with an AI write-up), shown on 4 pages. 2 AI records in this trail are not yet analysed.
The trail as a list (block, record, entity, raw row)
- Activity page block
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing / BB-Demo – Demo entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- BB-Demo webinar entity
- event_platform/events.csv evt_0899_webinar raw row
- event_platform/registrations.csv evt_0899_webinar:per_1101 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1202 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1601 raw row
- event_platform/registrations.csv evt_0899_webinar:per_16603 raw row
- event_platform/registrations.csv evt_0899_webinar:per_1905 raw row
- +14 more
- Discovery call for Ashtonbury entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0001:1 raw row
- mailbox/messages.csv thr_068_0001:2 raw row
- mailbox/threads.csv thr_068_0001 raw row
- Ashtonbury Housing entity
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0002:1 raw row
- mailbox/messages.csv thr_068_0002:2 raw row
- mailbox/messages.csv thr_068_0002:3 raw row
- mailbox/threads.csv thr_068_0002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing / BB-Demo – Discovery entity
- AI opinion page block
- Ashtonbury Housing: Starter prospect AI record
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Discovery: manual operations reporting AI record
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury discovery call booking AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Discovery call for Ashtonbury entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0001:1 raw row
- mailbox/messages.csv thr_068_0001:2 raw row
- mailbox/threads.csv thr_068_0001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Starter price and timeline query AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0002:1 raw row
- mailbox/messages.csv thr_068_0002:2 raw row
- mailbox/messages.csv thr_068_0002:3 raw row
- mailbox/threads.csv thr_068_0002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- +4 more
- Ashtonbury Housing – New entity
- Ashtonbury Housing: Starter prospect AI record
- ARR journey (not yet analysed) page block
- facts.arr_monthly:org_068 facts table
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- facts.arr_monthly:org_068 facts table
- AI facts page block
- Ashtonbury Housing: Starter prospect AI record
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Discovery: manual operations reporting AI record
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury discovery call booking AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Discovery call for Ashtonbury entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0001:1 raw row
- mailbox/messages.csv thr_068_0001:2 raw row
- mailbox/threads.csv thr_068_0001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Starter price and timeline query AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0002:1 raw row
- mailbox/messages.csv thr_068_0002:2 raw row
- mailbox/messages.csv thr_068_0002:3 raw row
- mailbox/threads.csv thr_068_0002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- +4 more
- Ashtonbury Housing – New entity
- Ashtonbury Housing: Starter prospect AI record
- Contacts page block
- Kevin Duckworth entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/contacts.csv per_6801:org_068 raw row
- Ashtonbury Housing entity
- Steve Greenhalgh entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/contacts.csv per_6802:org_068 raw row
- Ashtonbury Housing entity
- Rebecca Wainwright entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/contacts.csv per_6803:org_068 raw row
- Ashtonbury Housing entity
- Kevin Duckworth entity
- Open deals page block
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- Documents (not yet analysed) page block
- document_store/files.csv * raw row
- hero page block
- Ashtonbury Housing: Starter prospect AI record
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Discovery: manual operations reporting AI record
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury discovery call booking AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Discovery call for Ashtonbury entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0001:1 raw row
- mailbox/messages.csv thr_068_0001:2 raw row
- mailbox/threads.csv thr_068_0001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Starter price and timeline query AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0002:1 raw row
- mailbox/messages.csv thr_068_0002:2 raw row
- mailbox/messages.csv thr_068_0002:3 raw row
- mailbox/threads.csv thr_068_0002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- +4 more
- Ashtonbury Housing – New entity
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- facts.reconciliation_t0:org_068 facts table
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Signals: Ashtonbury Housing signals (no model)
- Ashtonbury Housing / BB-Demo – Demo entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Demo entity
- Ashtonbury Housing: Starter prospect AI record
- Key facts page block
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- facts.reconciliation_t0:org_068 facts table
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Signals: Ashtonbury Housing signals (no model)
- Ashtonbury Housing / BB-Demo – Demo entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Demo entity
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0002:1 raw row
- mailbox/messages.csv thr_068_0002:2 raw row
- mailbox/messages.csv thr_068_0002:3 raw row
- mailbox/threads.csv thr_068_0002 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing – New entity
- Evidence trail page block
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- The story page block
- Customer: Ashtonbury Housing AI record
- Ashtonbury Housing: Starter prospect AI record
- Ashtonbury Housing – New entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- crm/deal_line_items.csv deal_068_01:1 raw row
- crm/deal_line_items.csv deal_068_01:2 raw row
- crm/deal_stage_history.csv deal_068_01:1 raw row
- crm/deal_stage_history.csv deal_068_01:2 raw row
- crm/deals.csv deal_068_01 raw row
- Ashtonbury Housing entity
- Discovery: manual operations reporting AI record
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- call_recorder/calls.csv call_068_001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing / BB-Demo – Discovery entity
- Ashtonbury discovery call booking AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Discovery call for Ashtonbury entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- mailbox/messages.csv thr_068_0001:1 raw row
- mailbox/messages.csv thr_068_0001:2 raw row
- mailbox/threads.csv thr_068_0001 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- Ashtonbury Starter price and timeline query AI record
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Follow-up from our call entity
- Ashtonbury Housing entity
- crm/companies.csv org_068 raw row
- Ashtonbury Housing entity
- Ashtonbury Housing entity
- +4 more
- Ashtonbury Housing – New entity
- +1 more
- Ashtonbury Housing: Starter prospect AI record
- Customer: Ashtonbury Housing AI record
- Next step page block
- Open tickets (not yet analysed) page block
- Profile page block
- Sources page block
- Platform usage (not yet analysed) page block