Aldbourne Hospice Care - Proposal
Documentfinal Aldbourne Hospice Care · proposal · final · 5 May 2026
BG-Demo's proposal to Aldbourne Hospice Care for the Starter tier: 15 users, 4 connectors, 99.5% availability and a 4 business-hour P1 response. Prices are £28k for the first year and £22k a year after. Not an executed order form.
What it says
What this says
As at Fri 9 Oct 2026BG-Demo's proposal to Aldbourne Hospice Care for the Starter tier: 15 users, 4 connectors, 99.5% availability and a 4 business-hour P1 response. Prices are £28k for the first year and £22k a year after. Not an executed order form.
What it is: a sales proposal from Sophie Ling dated 5 May 2026, filed as final. It is an offer, not a contract, and the text says an order form is still to be signed.
Commits: it sets out "99.5% uptime commitment, with service credits for shortfalls" and a "4 business-hour P1 response time". Pricing is £28k for the first year and £22k for the annual subscription from year two onwards.
Unusual: the first-year figure is higher than the later subscription, which suggests it bundles implementation, though the text does not break it down. The text says "all prices exclude VAT" and the subscription "may be cancelled with 30 days' notice".
Not settled: the evidence does not show whether the proposal was accepted, when an order form was signed, or any start or renewal date.
As found in this document
As at Fri 9 Oct 2026- Price£28,000Source: the AI read of this record
- Availability99.5% uptime commitment, with service credits for shortfallsSource: the AI read of this record
- P1 response time4 business-hour P1 response timeSource: the AI read of this record
- First-year investment£28,000Source: the AI read of this record
- Annual subscription (year two onwards)£22,000Source: the AI read of this record
- Pricing basisAll prices exclude VATSource: the AI read of this record
- CancellationThe subscription renews annually and may be cancelled with 30 days' noticeSource: the AI read of this record
The document
Body
Aldbourne Hospice Care, Proposal
Prepared for: Aldbourne Hospice Care Prepared by: Sophie Ling, Account Executive, BG-Demo Date: 5 May 2026
The Opportunity
Your teams spend time reconciling data across your CRM, supporter engagement platforms and finance systems. This slows decision-making and ties up admin capacity that could help your front-line supporters.
BG-Demo brings these systems together into one queryable layer, built inside your own Snowflake account. Your teams ask natural-language questions and get instant answers: which supporters have lapsed, which events drive donations, which care locations need resourcing next quarter.
Scope
We propose the Starter tier for your initial deployment.
| Item | Detail |
|---|---|
| Users | Up to 15 users across your supporter-care and operations teams |
| Connectors | Your CRM, supporter engagement platform, finance system and one custom source (4 total) |
| Features | Pages, chat and search; six-monthly check-in with our team |
| Support | Email and ticket support, 4 business-hour P1 response time |
| Availability | 99.5% uptime commitment, with service credits for shortfalls |
Read the whole document (1,848 characters)
Timeline and Cost
Implementation takes four weeks, with your data live within the first week and team training to follow.
| Item | Cost |
|---|---|
| First-year investment | £28k |
| Annual subscription (year two onwards) | £22k |
All prices exclude VAT. The subscription renews annually and may be cancelled with 30 days' notice.
Next Steps
We recommend a kickoff call with you and your operations lead to confirm your connector priorities and user list. Once agreed, we can sign the order form and start within a week.
Please let us know your availability for the next two weeks.
Kind regards, Sophie Ling Account Executive, BG-Demo
Unusual terms
As at Fri 9 Oct 2026- First-year price above later annual subscription
- 30 days' notice to cancel
- Annual auto-renewal