B-Glass
Lewis Kerr

Ivelbridge Software / BG-Demo – Demo

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Ivelbridge Software logo Ivelbridge Software · 14 Sep 2026 16:15

Toby Carswell, Head of Operations, saw a demo built on Ivelbridge's own Salesforce, helpdesk and usage data and called it genuinely brilliant. An eight-week timeline was put to him; no price or decision was recorded.

What was said

What this says

As at Fri 9 Oct 2026

Toby Carswell, Head of Operations, saw a demo built on Ivelbridge's own Salesforce, helpdesk and usage data and called it genuinely brilliant. An eight-week timeline was put to him; no price or decision was recorded.

What happened: Theo Gallagher showed a CSM dashboard and a declining-usage query on Ivelbridge's Snowflake. Toby Carswell was the only customer-side participant.

Customer view: Toby was keen to see his own data and reacted strongly to the dashboard view. He asked about live data, building dashboards and who handles connectors and validation.

Commercial: Growth was cited for the dashboard builder, and Lewis Kerr proposed a start next week and live in eight weeks. The transcript shows no price, order form or agreed next step.

Watch: Theo said the refresh is nightly and yesterday's data, then Lewis said the dashboards are always fresh. That gap could set a wrong freshness expectation.

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Themes

As at Fri 9 Oct 2026
Theme
Demo on own Snowflake data
Importance
neutral
Sentiment
positive
Voice
champion

Who was there

BG-Demo

Them

Follow-up

Next steps

As at Fri 9 Oct 2026
  • Lewis Kerr to confirm the nightly refresh in writing so expectations match the service.
  • Lewis Kerr to agree with Toby Carswell the proposal, who else at Ivelbridge must approve, and a date.

Risks

As at Fri 9 Oct 2026
  • Lewis described the dashboards as always fresh while the refresh is nightly, which risks a freshness expectation gap.
  • The call shows no other Ivelbridge participant, price discussion or agreed next step, so the buying route is unclear.

Opportunities

As at Fri 9 Oct 2026
  • Toby wants CSM and finance dashboard views, which fits the Growth dashboards builder.
  • Implementation scope covers Salesforce, helpdesk and usage connectors with a training day.

Transcript

  1. Lewis Kerr
    Lewis Kerr
    Hi Toby, thanks for getting us the access. I've got Theo, one of our Solutions Engineers, and he's built a demo on your Snowflake using your Salesforce, helpdesk, and usage data.
  2. Toby Carswell
    Toby Carswell
    Great. I'm really keen to see how this works on our data.
  3. Theo Gallagher
    Theo Gallagher
    So Toby, here's what I've done. Connected Salesforce accounts, pulled in support tickets from your helpdesk, and usage data from the warehouse. The brain is queryable across all three. Let me show you a CSM dashboard, here's a customer profile. Account name, revenue, usage trend, support ticket volume, contract status. All on one screen, no manual pulls.
  4. Toby Carswell
    Toby Carswell
    And that's live? Like, if I refresh, I'm seeing today's data?
  5. Theo Gallagher
    Theo Gallagher
    To be precise, we refresh nightly, so by morning you're seeing yesterday's data. We run a complete nightly sync from all your systems, and the brain answers questions against that snapshot.
  6. Toby Carswell
    Toby Carswell
    Perfect. What if I ask, which customers have dropped usage in the last quarter?
  7. Theo Gallagher
    Theo Gallagher
    Good question. I'll ask the brain that. And there, list of accounts with declining usage. You can see the trend, support activity, and last billing date. So if a CSM wants to reach out, they know exactly what's going on.
  8. Toby Carswell
    Toby Carswell
    This is genuinely brilliant. What about building our own dashboards?
  9. Theo Gallagher
    Theo Gallagher
    That's the dashboard builder. You create a dashboard, point it at any question, share with your team. Growth tier includes it, and we'd train your people on how to use it in the implementation.
  10. Lewis Kerr
    Lewis Kerr
    So you get a reusable library of dashboards, CSM views, finance views, whatever your teams need. And they're always fresh.
  11. Toby Carswell
    Toby Carswell
    And you handle all the connectors and data validation?
  12. Theo Gallagher
    Theo Gallagher
    Yeah. During implementation, we'd scope every connector, Salesforce, helpdesk, usage: validate that the data quality is right, and make sure everything's integrated properly. We'd run a training day with your team, and you'd be self-sufficient from day one.
  13. Lewis Kerr
    Lewis Kerr
    And that's the two-month timeline. Start next week, you're live and productive in eight weeks.

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

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B-Glass is one place to read everything the company knows about its customers: the CRM, calls, emails, support tickets, product usage, invoices, documents, news and HR. Every page is built from those systems and the data is current to Fri 9 Oct 2026.

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What the data covers

DataRecords
Organisations225
People at customers862
BG-Demo staff records (in post and leavers)58
Calls1,995
Email threads3,013
Support tickets1,159
Documents1,218
Deals315
Invoices285
Events49
News items119

Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

BG-Demo is a fictional company: every organisation, person and figure here is invented for this demonstration. B-Glass is the tool that reads its data.

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