Harrowden Foods / BG-Demo – Renewal
Callscheduled
Harrowden Foods · 12 Oct 2026 13:30
A QBR call with Harrowden Foods is dated 12 Oct 2026 at 13:30, after the as-of date, so it counts as booked, not held. Amara Obi hosts. No outcome is described here.
What was said
What this says
As at Fri 9 Oct 2026A QBR call with Harrowden Foods is dated 12 Oct 2026 at 13:30, after the as-of date, so it counts as booked, not held. Amara Obi hosts. No outcome is described here.
What the record is: A QBR call typed as renewal, hosted by Amara Obi, dated 12 Oct 2026 at 13:30 with a planned length of 54 minutes.
Who is on it: Lewis Kerr and Amara Obi for BG-Demo, Gemma Holt and Rajesh Mistry for Harrowden Foods.
Status: The call date is after the as-of date of 9 Oct 2026, so the call is booked, not held. The record carries a transcript, but nothing in it is read as an outcome.
Watch: A second Harrowden Foods call is dated the same day at 14:15, which overlaps this one. Confirm the diary before the account team relies on either slot.
Themes
As at Fri 9 Oct 2026Theme
Booked QBR call
Importance
neutral
Sentiment
neutral
Voice
unknown
Who was there
BG-Demo
CRMmade from
Them
CRMmade from
Next steps
As at Fri 9 Oct 2026- Amara Obi to confirm the 12 Oct 2026 diary slot and write the call up once it has been held.
Call prep
As at Fri 9 Oct 2026First renewal call with Rajesh Mistry, who signs and will judge the 5 Jan 2027 renewal and the £8,000 planner add-on on written usage evidence. The usage records disagree, so the call must settle on one agreed set of figures.
Context: On 9 Oct 2026 Rajesh Mistry asked for usage in writing before any renewal call. The records do not show whether Amara Obi and Lewis Kerr sent the agreed figures.
Approach: Amara leads on usage by team, questions asked and who asks them. Lewis covers the planner add-on and renewal scope, and leaves price to the 19 Oct 2026 negotiation call with Owen Tallis.
Watch for: The 22 Sep 2026 QBR reported fourteen active users, but monthly usage shows 58 in 2026-09. Explain the difference before Rajesh raises it.
Commercial: Contracted ARR is £58k and the invoiced run rate is £54k. Do not quote a renewal price on this call. Gemma Holt is the champion, but Rajesh signs.
Booked
Updated 9 Oct 26Date2026-10-12
Time13:30
Typerenewal
Statusscheduled
Callsmade from
Transcript
Gemma HoltHi, Amara. Is that you? I've got you on mute, no, I can hear you now.
Amara ObiHi, Gemma. Yes, it's me, sorry, I was fighting with my headset. How are you? Good afternoon, by the way.- Gemma HoltGood afternoon. Great, actually. I've got a win to tell you about before the others come on, can I? It's relevant.
- Amara ObiGo on, I'm all ears.
- Gemma HoltSo one of the supermarkets had a retailer review last week, and normally the first I hear of a service-level complaint pattern is when they raise it in the room. This time I asked the brain beforehand, put the complaints from customer service next to the orders, and there it was. A run of late deliveries on one product line, all from the same couple of weeks. I went in with the answer already worked out. The account manager was made up.
- Amara ObiThat's exactly the use case. Complaints, orders and the account in one place. And customer service, they gave you the complaints side?
- Gemma HoltKelly's team, yes. They've been in the brain properly since the training. They don't use it all day, but they use it for the weekly review now, and that's the main thing.
Lewis KerrAfternoon, everyone. Apologies, I'm a minute or two late. I'm told there's a win.- Gemma HoltThere is. I'll tell Rajesh when he's on, he'll want to hear it with the numbers.
Rajesh MistryGood afternoon. I'm here. Amara, usage figures, please.- Amara ObiAbsolutely, Rajesh, sharing now. Licensed users are sixty. Active users over the last thirty days average around fourteen, which is level with the previous quarter, so it's stopped falling, and it's up a good deal on where we were at the start of the month. Questions asked are up, and importantly they're spread across more people. It's not just Gemma any more.
- Rajesh MistryFourteen of sixty.
- Amara ObiYes. I'm not pretending that's a number to be proud of on its own. But the direction is right, and the named user list we did last time showed us who was dormant, so we've been able to go after them. A few account managers were just never shown the retailer views.
- Rajesh MistryTickets?
- Amara ObiThree in the last thirty days, one of them flagged high priority. I'll send you the ticket summary after the call with the response times against the Growth service level, so you can see for yourself rather than take my word. Nothing is open that's blocking anyone, as far as I can see, but I'll confirm that in writing.
- Rajesh MistryGood. Put the times in. I'd like the facts, not the reassurance.
- Amara ObiOf course.
- Rajesh MistryNow. Let me say why I wanted this call prepared. I've been through the figures you sent after the last one. I've also spoken to the head planner on each site, and I've watched what Gemma did with the retailer review. I'd like my supply chain planners on the brain. Twenty more users, on top of what we have.
- Gemma HoltYes. Yes. Can I say, finally. I've been asking for this for ages.
- Rajesh MistryYou have, Gemma. And last time I said fill the existing licences first. That's what I've been waiting to see, and I've seen enough to say yes in principle. I'll want the quote first, and I want to know the cost per head.
- Lewis KerrThank you, Rajesh. May I ask one thing before I put anything together? I did say on the last call I wouldn't push seats the usage doesn't support. You're at fourteen active of sixty licensed. Tell me why the planners need twenty new licences rather than using some of the existing ones. I'm asking because I'd rather get it right than sell you something you don't need.
- Rajesh MistryFair question, and I'd have asked it myself. Two reasons. First, the sixty are allocated by name. They belong to the account managers, to Gemma's team and to customer service. If I take licences off them to give to planners, I'm back where I started in the summer, with people who've just got going losing access. Second, the planners don't need it occasionally. They need to see retailer orders against production capacity every morning. That's a daily habit, and those licences would be used daily.
- Lewis KerrThat's clear. Thank you. And that's a different pattern from the dormant licences we talked about, so I'm comfortable. Amara, anything on your side?
- Amara ObiJust the dormant ones. I'd still like to reassign anyone who hasn't logged in for a while, so the sixty are really worked. Rajesh, I'd like to do that regardless, it's good hygiene, and it makes the whole thing easier to defend when the renewal comes round.
- Rajesh MistryAgreed. Do it. Gemma, I'll ask you to sign off the list.
- Gemma HoltWill do. There are probably a handful, I'll be ruthless.
- Lewis KerrRight, then let me put a number on it. Users are sold in blocks of ten, so twenty more is two blocks. I'll price them co-termed to your renewal, so you're not paying for a year you don't get. That's the term ending on 4 Jan 2027, with the renewal date as 5 Jan 2027. I won't quote from memory, I'll build it from the price book and the order form and send it to you today, with VAT shown separately.
- Rajesh MistryCo-term it, yes. And show it as cost per head, as well as the total. For the part-year as well as the full year, so I can see what it looks like at renewal.
- Lewis KerrWill do. Both views, part-year and the full-year equivalent. Total user count would then be eighty.
- Rajesh MistryEighty. Right. Does the connector limit change? The planners will want the production planning data, which isn't in there today.
- Amara ObiGood catch. Growth has a connector limit separate from users, so I need to check where you are against it. From memory you've got headroom, but I'd rather look than guess. If production planning is a new source we also need to think who owns it on your side, so it doesn't drift like the retailer views did.
- Rajesh MistryMy head of planning will own it. I'll name someone to you this week.
- Gemma HoltAnd can I just ask, what would it cost to add anything else on top? I know that's cheeky. I was thinking the on-site training day, for the planners, since they won't have seen it before.
- Lewis KerrIt's not cheeky, but let me not quote it off the top of my head, Gemma. It's an add-on on the price book. I'll include it as an option in the same document, clearly separate, so you can accept or ignore it. Rajesh, is that all right? I don't want to muddy your decision.
- Rajesh MistrySeparate line, yes. I'll decide on it separately. Training only makes sense if the planners actually turn up, and I'll make sure they do.
- Amara ObiCan I suggest a gentler start, though, whatever you decide on the training day? Ten minutes with each planner team on the first morning, using their own orders. It's what worked for the account managers. People remember what they see on their own data.
- Gemma HoltYes, and I'll sit in. I can show them the late deliveries thing from last week. They'll get it straight away.
- Rajesh MistryGood. Then let me be specific on how I'll judge this. I don't make decisions on calls I haven't prepared for, so I'll read the quote tonight, not now. But assuming it matches what Lewis has said, I'll sign it. What I'd want in return is usage for the planners, separately, in the note I asked for. If they're not in the brain within a few weeks of switching on, tell me and I'll deal with it.
- Amara ObiDone. Planners as their own line in the usage note, by team. I'll set that up so it's ready from day one. And I'll flag anyone who hasn't logged in after the first fortnight.
- Rajesh MistryRegards. That's all I need from me. Anything left?
- Lewis KerrJust to confirm the actions so nobody's guessing. Me: the quote with the cost per head, co-termed, VAT shown, with the training day as a separate option, to you today. Amara: ticket summary with response times, the connector headroom check and the dormant user list for Gemma. Gemma: sign off the reassignments. Rajesh: name the owner for planning data, and your decision once you've read the quote.
- Amara ObiThat's the lot. And let's get the next QBR in the diary before we hang up. Lewis, can you send the invite?
- Lewis KerrI'll send that today with the quote.
- Gemma HoltBrilliant. Thanks, everyone. This is the call I wanted to have. The account managers love it, and the planners are going to as well.
- Rajesh MistryLet's see the numbers first, Gemma. Regards, all.
- Amara ObiBest, all. Speak soon.
- Lewis KerrKind regards. Bye now.
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