Pemaquid Analytics - Master Services Agreement (signed)
Documentexecuted Pemaquid Analytics · contract · executed · 18 Mar 2026
Executed MSA signed on 18 Mar 2026 for the Growth tier, running 1 Apr 2026 to 31 Mar 2027. Availability 99.5%, P1 first response 1 business hour. Subscription £50k per year plus a one-off £12k implementation fee.
What it says
What this says
As at Fri 9 Oct 2026Executed MSA signed on 18 Mar 2026 for the Growth tier, running 1 Apr 2026 to 31 Mar 2027. Availability 99.5%, P1 first response 1 business hour. Subscription £50k per year plus a one-off £12k implementation fee.
What it is: the executed master services agreement between BG-Demo and Pemaquid Analytics, signed 18 Mar 2026. It states that it "supersedes the earlier draft dated 26 Feb 2026".
Commits: Growth subscription at £50k annually in advance, implementation at £12k one-off, 30-day payment terms. Service levels are 99.5% availability, 1 business hour P1 first response and nightly refresh "Complete by 07:00 customer local time on business days".
Unusual: nothing departs from the standard Growth terms. Service credit is 10% of one month's fee, "for availability breaches only", so stale data is not credited.
Not settled: the text gives no renewal mechanism or notice period after 31 Mar 2027. The customer signatory's name is blank, and the document does not say which connectors are promised or by when.
As found in this document
As at Fri 9 Oct 2026- Date end31 Mar 2027Source: the AI read of this record
- Date signed18 Mar 2026Source: the AI read of this record
- Date start1 Apr 2026Source: the AI read of this record
- Price£50,000Source: the AI read of this record
- Subscription price£50,000, 0% discount, annual recurringSource: the AI read of this record
- Implementation fee£12,000, one-off fixed fee (eight weeks, up to eight connectors)Source: the AI read of this record
- Total contract value£62,000Source: the AI read of this record
- BillingThe subscription is invoiced annually in advanceSource: the AI read of this record
- Payment terms30 days from invoiceSource: the AI read of this record
- Availability99.5%Source: the AI read of this record
- P1 first response1 business hourSource: the AI read of this record
- Nightly refreshComplete by 07:00 customer local time on business daysSource: the AI read of this record
- Service credit10% of one month's fee, for availability breaches onlySource: the AI read of this record
- CurrencyAll amounts are in pounds sterlingSource: the AI read of this record
The document
Body
Pemaquid Analytics - Master Services Agreement (signed)
Status: Executed. Signed on 18 Mar 2026. This executed copy supersedes the earlier draft dated 26 Feb 2026.
Parties
- Supplier: BG-Demo, London.
- Customer: Pemaquid Analytics, Boston, a vendor of route-planning and field-sales analytics software.
- BG-Demo account owner: Jordan Pike
- BG-Demo customer success manager: Hollie Grieve
Services
BG-Demo will implement and operate B-Glass for Pemaquid Analytics inside the customer's own Snowflake account, on the Growth tier. The brain gives customer success one view of each distributor's tickets, usage and renewal calls.
Order lines
| SKU | Line | Quantity | Unit price | Discount | Net | Recurring |
|---|---|---|---|---|---|---|
| SUB-GROWTH | B-Glass – Growth | 1 | £50k | 0% | £50k | Yes, annual |
| IMP-GROWTH | Implementation – Growth (eight weeks, up to eight connectors) | 1 | £12k | 0% | £12k | No, one-off |
Total contract value: £62k. The annual recurring amount is £50k; the implementation fee of £12k is a one-off charge.
Term
- Start date: 1 Apr 2026
- End date: 31 Mar 2027
Billing and payment
Read the whole document (2,257 characters)
- The subscription is invoiced annually in advance.
- The implementation fee is invoiced as a one-off fixed fee.
- Payment terms are 30 days from invoice.
- All amounts are in pounds sterling.
Service levels
| Measure | Commitment |
|---|---|
| Availability | 99.5% |
| P1 first response | 1 business hour |
| Nightly refresh | Complete by 07:00 customer local time on business days |
| Service credit | 10% of one month's fee, for availability breaches only |
Service credits are based on availability. A brain answering on stale data was still available, and data freshness is not a credited measure on the Growth tier.
Order of precedence
This executed agreement decides the contracted price and terms. Where any CRM record, invoice or earlier draft differs from it, this document prevails.
Signature
Signed by the authorised representatives of both parties on 18 Mar 2026.
| BG-Demo | Pemaquid Analytics | |
|---|---|---|
| Name | Sophie Ling | |
| Title | Account Executive | Authorised signatory |
| Date | 18 Mar 2026 | 18 Mar 2026 |
Unusual terms
As at Fri 9 Oct 2026- Freshness not a credited measure on Growth tier