Ashlowe Medical Group - Proposal
Documentfinal Ashlowe Medical Group · proposal · final · 3 Sep 2025
Proposal from Lewis Kerr for the Growth tier: £44k annual subscription plus £12k implementation, £56k year 1 total. States 99.5% availability and 4-hour first response. Stored as final, but it is a proposal, not executed paper.
What it says
What this says
As at Fri 9 Oct 2026Proposal from Lewis Kerr for the Growth tier: £44k annual subscription plus £12k implementation, £56k year 1 total. States 99.5% availability and 4-hour first response. Stored as final, but it is a proposal, not executed paper.
What it is: a sales proposal dated 3 Sep 2025, prepared by Lewis Kerr, Account Executive, for Ashlowe Medical Group. It offers the Growth tier with "Up to 40 users" and "8 data connectors".
Commits: the text states "99.5% availability SLA with 4-hour first response on support" and nightly refresh "by 07:00 UK time, on business days". Pricing is £12k implementation and £44k annual subscription, invoiced in advance and excluding VAT.
Unusual: the 4-hour first response is the Starter level in the company's standard terms, not the Growth level. Renewal is "Automatic unless either party gives 90 days' notice", priced "Per the then-current price list".
Not settled: the evidence does not show a signed order form or MSA. The contracted price and terms rest on any executed order form, not on this proposal. The four-week implementation and the six-week go-live aim also differ in wording.
As found in this document
As at Fri 9 Oct 2026- Price£44,000Source: the AI read of this record
- Availability99.5% availability SLASource: the AI read of this record
- First response on support4-hour first response on supportSource: the AI read of this record
- Data refreshevery night by 07:00 UK time, on business daysSource: the AI read of this record
- Annual subscription£44,000, invoiced in advance, excluding VATSource: the AI read of this record
- Implementation£12,000 (four weeks)Source: the AI read of this record
- Year 1 total£56,000Source: the AI read of this record
- Initial termOne year from go-liveSource: the AI read of this record
- Renewal noticeAutomatic unless either party gives 90 days' noticeSource: the AI read of this record
- Pricing on renewalPer the then-current price listSource: the AI read of this record
- Go-liveWe aim to go live within six weeks of signatureSource: the AI read of this record
The document
Body
Ashlowe Medical Group, Proposal
Proposal Details
Prepared for: Ashlowe Medical Group Date: 3 Sep 2025 Prepared by: Lewis Kerr, Account Executive, BG-Demo
Executive Summary
Ashlowe Medical Group operates a network of private clinics and diagnostic centres. This proposal outlines how BG-Demo's Growth tier will give your clinical and operations teams unified access to patient data, appointment scheduling, imaging records and business metrics, queried through a single conversational interface.
The Offering
Growth Tier Subscription
BG-Demo is an AI-queryable data layer built inside your Snowflake account, connecting your CRM, call recordings, emails, support tickets and financial systems. The Growth tier includes:
- Up to 40 users across multiple teams
- 8 data connectors
- Pages, chat and search interface
- Dashboards builder for custom reporting
- Quarterly QBRs with the BG-Demo team
- Data refresh every night by 07:00 UK time, on business days
- 99.5% availability SLA with 4-hour first response on support
- Annual subscription, invoiced in advance
Implementation
Read the whole document (2,135 characters)
Our implementation team will build your initial connectors, configure data mappings and train your admin team over four weeks. You will have a dedicated implementation engineer throughout.
Pricing
| Component | Amount |
|---|---|
| Implementation (four weeks) | £12k |
| Annual subscription (Growth tier) | £44k |
| Year 1 total | £56k |
Annual subscription invoiced in advance. All prices exclude VAT.
Term and Renewal
- Initial term: One year from go-live
- Renewal: Automatic unless either party gives 90 days' notice
- Pricing on renewal: Per the then-current price list
Next Steps
- Confirm this proposal meets your requirements
- Sign the attached Order Form and Master Service Agreement
- Exchange security questionnaire responses
- Schedule your implementation kick-off
We aim to go live within six weeks of signature.
Prepared by: Lewis Kerr Account Executive, BG-Demo
Unusual terms
As at Fri 9 Oct 2026- 4-hour first response on a Growth proposal
- automatic renewal with 90 days' notice
- renewal at then-current price list
- term runs from go-live