Grayling Peak Software / BG-Demo – Discovery
Callcompleted
Grayling Peak Software · 30 Mar 2026 16:30
Grayling Peak Software's customer success director and CFO described customer data spread over several systems and agreed to a demo on their own data. Starter was pitched, with a price and check-in cadence that need checking against the price book.
What was said
What this says
As at Fri 9 Oct 2026Grayling Peak Software's customer success director and CFO described customer data spread over several systems and agreed to a demo on their own data. Starter was pitched, with a price and check-in cadence that need checking against the price book.
What happened: Jordan Pike ran discovery with Mackenzie Pruett and Cody Brenner on 30 Mar 2026. They said booking, ticket and usage data sit in different systems, and agreed a demo on their own HubSpot and helpdesk data.
Customer view: Cody said they cannot easily tell which customer segments are growing and which are churning. Mackenzie named herself, a couple of analysts and the finance director as the likely users.
Commercial: Jordan pitched Starter at twenty-eight thousand a year with a four-week implementation. The Starter v2 list price for new business is £22k, and Starter carries a six-monthly check-in, yet Jordan promised a quarterly one.
Watch: Cody asked about outgrowing Starter, which points to Growth at renewal. The evidence does not show why the quoted price differs from list.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Jordan Pike to send the access request for HubSpot and the helpdesk and book the demo.
- Jordan Pike to confirm price and check-in terms against the price book before any proposal.
Risks
As at Fri 9 Oct 2026- The Starter price quoted on the call differs from the Starter list price of £22,000.
- A quarterly check-in was promised, but Starter includes a six-monthly check-in.
- Only the CFO's questions covered cost and upgrade; his buying role is not confirmed beyond that.
Opportunities
As at Fri 9 Oct 2026- Cody asked about outgrowing Starter, so Growth at renewal is a natural next engagement.
- Mackenzie asked for a demo on their own data, a clear step towards a proposal.
Transcript
Jordan PikeMackenzie, Cody, we're looking to close this in mid-June. Let me start by understanding what data challenges you're facing right now.
Mackenzie PruettYeah, so we run reservation software for outdoor activity operators: ski schools, guides, that kind of thing. Our customers are spread across the country and we track everything: booking data, customer support tickets, usage trends. But it's all in different systems.- Jordan PikeSo when you want to know how a customer is doing, you're hunting across multiple tools.
Cody BrennerRight. And we can't easily answer basic questions, like which of our customer segments is growing and which is churning.- Jordan PikeThat's exactly what the brain does. It's one query interface over your CRM, your helpdesk, your calls, wherever your customer data lives.
- Mackenzie PruettHow many of our people would need access?
- Jordan PikeTell me. Who are your power users right now? Who's driving growth decisions?
- Mackenzie PruettThat'd be me, a couple of analysts on my team, and our finance director.
- Jordan PikeThat's five or six people, maybe? Starter tier is fifteen users, so you'd have plenty of headroom. And it costs twenty-eight thousand a year, four-week implementation.
- Cody BrennerFour weeks, that's the whole thing?
- Jordan PikeYep. Includes connectors to your CRM, your helpdesk, your email, and training your team on the interface. Our solutions engineer would run everything.
- Mackenzie PruettAnd how often does it update?
- Jordan PikeEvery morning. So you've always got today's data when you start work.
- Cody BrennerWhat if we outgrow this? Is it easy to upgrade?
- Jordan PikeYeah. At renewal you can move to Growth if you need more users or more connectors. We'd review usage in a quarterly check-in and you'd decide then.
- Mackenzie PruettThis is interesting. I'd like to see a demo on our actual data.
- Jordan PikePerfect. Let's schedule that for early May. We'll need to connect to your HubSpot and your helpdesk to build the demo, so I'll send over some access requirements.
- Cody BrennerThat works.
- Jordan PikeCheers. I'll follow up this week with the access request and we'll get the demo scheduled.