What was said
What this says
As at Fri 9 Oct 2026Matteo Ricci presented a Starter proposal to Orla Keane and Padraig Flaherty on 14 May 2026: £22k a year plus £6,000 implementation. The customer agreed to review that week and come back with questions. Nothing was signed.
What happened: Matteo Ricci walked Orla Keane and Padraig Flaherty through a Starter proposal on 14 May 2026. He quoted £22k a year plus £6,000 implementation.
Customer view: Orla confirmed that joining Salesforce and finance data by hand hurts, especially at month end. Padraig asked whether Salesforce stays in place and whether they would sign a formal contract.
Commercial: Starter's four connectors and fifteen users fit the use case. Padraig asked about more connectors and Matteo pointed to Growth. The customer only agreed to review and return with questions.
Watch: Matteo said BG-Demo moves quickly once signed and promised to confirm that in writing. The evidence does not show that it was sent or what the customer decided.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Matteo Ricci to send the proposal, commercial terms, timeline and security questionnaire the same day.
- Padraig Flaherty and Orla Keane to review and return questions that week.
- Matteo Ricci to confirm in writing what moving quickly after signing means.
Risks
As at Fri 9 Oct 2026- The customer only agreed to review and come back with questions, so there is no commitment yet.
- Matteo promised to confirm in writing that work moves quickly after signing, and the evidence does not show it was sent.
- Starter's four connectors are a hard limit and Padraig has already asked about needing more.
Opportunities
As at Fri 9 Oct 2026- Growth tier (eight connectors, forty users) is the natural step if the customer needs more connectors.
- A fixed-fee Starter implementation and annual subscription can be signed under one order form if the review goes well.
Transcript
- Matteo RicciMorning, both. Can you hear me okay?
- Orla KeaneHi, Matteo. Yes, we're good. Padraig's just here.
- Padraig FlahertyMorning. Yeah, I'm on. How are you?
- Matteo RicciVery well, thanks. So I've been thinking about what you shared about your Salesforce and accounting setup. What jumped out at me is how much time you probably spend joining the dots manually: you've got accounts in Salesforce, invoices are somewhere else, and I'd imagine there's quite a bit of manual work every week just trying to get a complete picture of a client.
- Orla KeaneYeah, that's, that's exactly it, especially end of month.
- Matteo RicciRight. That's what the brain solves. It sits on top of all your existing systems, Salesforce stays Salesforce, your accounting stays put, but the brain connects to everything and indexes it. So you can ask: 'Show me all my active placements under life-sciences clients and which invoices are outstanding,' and you get one answer instead of jumping between three systems.
- Padraig FlahertySo we're not ripping out Salesforce or anything?
- Matteo RicciNo, nothing like that. Everything stays where it is. The brain runs on Snowflake, you host it in your account, and it just reads from your existing systems. Your data stays on your infrastructure.
- Orla KeaneHow long does it take to get up and running?
- Matteo RicciFour weeks on Starter, which is what I'd recommend. Weeks one and two we connect Salesforce, your call recorder, accounting. Week three we make sure the data is clean and your team starts exploring. Week four you're live.
- Padraig FlahertyWhat's our time commitment?
- Matteo RicciNot much. An hour in week one to confirm we've got the right connectors, one check-in in week three. Ciara will probably spend a few hours with our implementation person, but that's it. We handle most of the work.
- Orla KeaneAnd what's included in Starter?
- Matteo RicciFour connectors, the systems you plug in. I'd suggest Salesforce, call recorder, accounting, and HR. Fifteen licensed users, that's soft. And the core features: search, chat with the brain, pages which are dashboards you build yourself.
- Padraig FlahertyWhat if we need more connectors?
- Matteo RicciThen you move to Growth: eight connectors, forty users, more advanced features. But for your use case now, Starter is right.
- Orla KeaneOkay, what's the cost?
- Matteo RicciAnnual subscription is twenty-two thousand pounds. Implementation on Starter is six thousand one-time. First year is twenty-eight thousand all-in, then twenty-two thousand annually unless you add users or connectors.
- Padraig FlahertyWhen do you need a decision?
- Matteo RicciTwelfth of June. That's just under four weeks, gives you time to talk with your team and finance, and gives us time to get you live before summer.
- Orla KeaneThat works. What's the next step?
- Matteo RicciI'll send a proposal with commercial terms, timeline, and a security questionnaire for your IT team. Once you've reviewed, if anything's unclear, we can talk again. If you're happy, you sign an order form and Ollie kicks off.
- Padraig FlahertySo we're signing a formal contract?
- Matteo RicciAn order form, really, one page. I would rather you heard it from me: we do move quickly once we're signed, so make sure you're comfortable before we go. But I'm happy to walk through anything, and let me confirm that in writing.
- Orla KeaneOnce we sign, how quickly does work start?
- Matteo RicciThe next business day. Ollie starts discovery and connector work immediately.
- Padraig FlahertyOkay. We'll review this week and come back with questions.
- Matteo RicciBrilliant. I'll get that over by end of day. Anything else before we wrap?
- Orla KeaneI don't think so. We'll review and get back to you.
- Matteo RicciPerfect. Speak soon, both. Cheers.
- Padraig FlahertyThanks, Matteo.
- Orla KeaneCheers.