What was said
What this says
As at Fri 9 Oct 2026Mark Cowell and Vicky Brearley described a data team stuck reconciling systems by hand. Tom Ashdown positioned Growth at fifty-six thousand pounds all-in for year one. They asked for a demo on their own data.
What happened: Tom Ashdown ran a discovery call on 13 Jun 2024 with Mark Cowell, Head of Data, and Vicky Brearley, Chief Operating Officer. Tom positioned Growth and quoted fifty-six thousand pounds all-in for the first year.
Customer view: Mark described data spread across Salesforce, the underwriting system, the finance platform and in-house dashboards, reconciled by hand. Vicky wants operations and finance to self-serve instead of queuing for reports.
Commercial: Growth fits several teams, with 40 users and eight connectors. The only commitment asked for was a demo on Gallowmere's own data.
Watch: The call does not show who signs, any rival, or how the customer reacted to the price.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Tom Ashdown to send the systems questionnaire after the call.
- Tom Ashdown to book a demo on Gallowmere's own data for the following month.
Risks
As at Fri 9 Oct 2026- The call does not identify a signatory or show any reaction to the quoted first-year price.
- The demo depends on Mark supplying details of the Salesforce schema and underwriting data.
Opportunities
As at Fri 9 Oct 2026- Growth tier across operations, finance and underwriting, with the dashboards builder and quarterly QBRs.
- A demo on their own data could show the self-service outcome Vicky described.
Transcript
- Tom AshdownMorning both. How's the week been?
- Mark CowellYeah, pretty good thanks. Busy as ever.
- Vicky BrearleyGood morning, Tom.
- Tom AshdownCheers. So Mark, you reached out about how we handle analytics and data. Before I pitch, I'd love to understand what you're grappling with. You're Head of Data, what are the biggest blockers for your team right now?
- Mark CowellSo we've got data scattered across Salesforce, our underwriting system, our finance platform, and some dashboards we've built in-house. The problem is we can't easily answer business questions that span more than one system. Everyone comes to my team asking for a report, we have to manually pull from each platform, reconcile, and send it out. We're doing data-entry work, not analytics.
- Tom AshdownAnd Vicky, from the operational side, how does that land?
- Vicky BrearleyIt's a resource constraint. Mark's team is constantly firefighting requests that should be self-service. We want people to be able to answer their own questions, operations can look at open cases, finance can track premiums, without coming to data.
- Tom AshdownThat's exactly where the brain comes in. You connect those systems once, and then your teams: operations, finance, underwriting, they just ask in natural language. No SQL, no coding.
- Mark CowellHow do you handle the data integration? Are we talking a massive ETL project?
- Tom AshdownWe do it with you. You give us read-only credentials to each system, and we build the connectors inside your Snowflake environment. The data sits in your account, it refreshes nightly. Takes about eight weeks for a Growth-sized implementation with a few systems.
- Mark CowellGrowth-sized?
- Tom AshdownYeah, so we have different tiers. Starter is for one team, up to four systems. Growth is for multiple teams across a business: you get eight connectors, forty users, and you can build dashboards. Enterprise is company-wide.
- Vicky BrearleyAnd what would Growth cost?
- Tom AshdownGrowth tier is fifty-six thousand all-in for your first year. Implementation plus the annual subscription.
- Mark CowellHow many people would that support?
- Tom AshdownForty users. That's usually enough for most mid-sized operations: you get your operations team, your finance team, some underwriting and a few power users.
- Vicky BrearleyAnd after implementation, what does support look like?
- Tom AshdownQuarterly business reviews with us, dedicated support with a one-hour response time, and we monitor availability at ninety-nine point five percent. Growth tier gets a check-in call every quarter to make sure you're getting value.
- Mark CowellI'd like to see it working on our data.
- Tom AshdownAbsolutely. Let's get a demo in the diary. I'll need to ask you a few questions about your Salesforce schema and your underwriting data, then we'll build something to show you.
- Mark CowellYeah, we can do that.
- Tom AshdownGreat. I'll send you a questionnaire after this, and let's book a demo for next month. Sound good?
- Vicky BrearleyYes, works for us.
- Tom AshdownCheers both. I'll get that to you. Speak soon.