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Amara Obi

Silverbeck Energy Services / BG-Demo – Check In

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Silverbeck Energy Services logo Silverbeck Energy Services · 17 Sep 2026 12:45

Amara Obi raised a quarter-on-quarter fall in active users on 17 Sep 2026. Kirsty Ingham said two people left over summer, one a hands-on user, and agreed to re-engage four or five colleagues.

What was said

What this says

As at Fri 9 Oct 2026

Amara Obi raised a quarter-on-quarter fall in active users on 17 Sep 2026. Kirsty Ingham said two people left over summer, one a hands-on user, and agreed to re-engage four or five colleagues.

What happened: Amara opened with the drop in active users. Kirsty linked it to two leavers over summer, one of them the main hands-on user.

Customer view: Kirsty did not dispute the numbers and called the drop a possible wake-up call. She named four or five people in operations and contracts who could realistically start using the brain.

Commercial: This is a renewal risk from a lost key user rather than a complaint about value. Re-engagement now protects the subscription.

Watch: Kirsty said early next week was tight but doable. The evidence does not show a booked session or a date for it.

AI · claude-sonnet-5-5 · as at Fri 9 Oct 2026

Themes

As at Fri 9 Oct 2026
Theme
Usage drop, re-engagement plan
Importance
renewal
Sentiment
mixed
Voice
champion

Who was there

BG-Demo

Them

Follow-up

Next steps

As at Fri 9 Oct 2026
  • Amara Obi to send Kirsty Ingham session slots and contract-team query examples by end of day on the next day, then speak again the following week.

Risks

As at Fri 9 Oct 2026
  • The main hands-on user has left, so questions asked and active users may stay low without a new owner.

Opportunities

As at Fri 9 Oct 2026
  • Four or five people in operations and contracts could start using the brain with a targeted session.

Transcript

  1. Amara Obi
    Amara Obi
    Hi Kirsty, thanks for finding time for this. How's the week been?
  2. Kirsty Ingham
    Kirsty Ingham
    All right, bit hectic, you know. End of quarter stuff. What did you want to catch up about?
  3. Amara Obi
    Amara Obi
    So I was looking at the usage numbers this morning, and I wanted to check in with you. Active users have dropped quite a bit quarter on quarter. I'm a bit concerned about where we're at.
  4. Kirsty Ingham
    Kirsty Ingham
    Right, okay. Has something changed on your end?
  5. Amara Obi
    Amara Obi
    Well, that's what I want to understand from you. Here's what the numbers say: we've gone from a few people using it regularly to much less activity. Has something happened with your team?
  6. Kirsty Ingham
    Kirsty Ingham
    Ah, yeah. We lost a couple of people over summer. One of them was quite hands-on with the system. That'd be it.
  7. Amara Obi
    Amara Obi
    That makes sense. So those two people, were they the main users?
  8. Kirsty Ingham
    Kirsty Ingham
    One of them was, yeah. The other was more support. But honestly, it might have been a wake-up call. I think we need to re-engage the team with it.
  9. Amara Obi
    Amara Obi
    I'm glad you're thinking about it that way. Who do you think we should involve to get some momentum back? Who else has access?
  10. Kirsty Ingham
    Kirsty Ingham
    A few people in operations haven't really dug in yet. And one in our contracts team. Maybe four or five who could realistically start using it.
  11. Amara Obi
    Amara Obi
    Perfect. Here's what I'd like to do. Let's run a short session with whoever's keen, maybe early next week, just to show them what the brain can do for their specific work. Who's the best person to coordinate on your side?
  12. Kirsty Ingham
    Kirsty Ingham
    That'd be me. Early next week is tight but doable.
  13. Amara Obi
    Amara Obi
    Let me send over a couple of slots and you can pick what fits. In the meantime I'll pull together some examples of what your contract team could query to save them time. Sound good?
  14. Kirsty Ingham
    Kirsty Ingham
    Yeah, that sounds good. Yeah, let's do that.
  15. Amara Obi
    Amara Obi
    Brilliant. I'll get that over to you by end of day tomorrow. And I'll send a message with the session times. Let's speak again next week to plan it properly?
  16. Kirsty Ingham
    Kirsty Ingham
    Yes, perfect. Thanks, Amara.
  17. Amara Obi
    Amara Obi
    Cheers. Speak soon.

BG-Demo is a fictional company; every organisation and person here is invented. B-Glass is the tool. Data as of Fri 9 Oct 2026. Help & Support

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Invoices285
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Data as of Fri 9 Oct 2026. Text marked AI was written by the AI from the records listed in its made-from link; an AI output that cannot cite its evidence is refused and the previous text kept. Where two systems disagree (for example a contract and the CRM), the key facts show both values and mark the difference.

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