What was said
What this says
As at Fri 9 Oct 2026Renewal call on 29 Nov 2024. Tom Ashdown confirmed Starter, 15 users, renewal at £20k a year, the same as the current order form. Rob Ellery will sign if nothing changes. Jenna Price wants more consultants on after Christmas.
What happened: Marcus Bell reported rising use from about three regular people, nightly loads working and no tickets in the last month. Tom then confirmed the renewal on the same tier, users and price.
Customer view: Jenna Price said it is one of the few systems she does not have to babysit. Rob Ellery was relieved the price was not rising and asked about a discount.
Commercial: Tom said discounts apply to the first term only, so none was offered, and he is holding the price. The renewal order form goes to Rob for signature, with Jenna checking it first.
Watch: Rob said he does not read the small print, so the paperwork must match what was said. Use is concentrated in a small group.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Tom Ashdown sends the renewal order form on the same terms this week, to Rob Ellery for signature with Jenna Price checking it first.
- Marcus Bell sends a one-page usage summary the same day.
- Marcus Bell books a practical session in the new year using Hollins Tarrant's own client accounts.
Risks
As at Fri 9 Oct 2026- Rob Ellery does not read the small print, so any difference between the order form and what was said could cost trust.
- Regular use sits with about three people, a small base for the subscription.
- No discount is available at renewal, so the price is held rather than improved.
Opportunities
As at Fri 9 Oct 2026- Jenna Price wants a few more consultants on after Christmas, within the 15 Starter users.
- Packs of extra users or the next tier are available if use grows past 15.
Transcript
- Tom AshdownMorning, all. Can you all hear me? How's the week been treating everyone? Rob, I hope the diary's not too awful.
- Rob ElleryMorning, Tom. Busy, but it's the end of the month, so it's always busy. How long's this?
- Tom AshdownHalf an hour, tops, I promise. Jenna, Marcus, you with us?
- Jenna PriceHere. Sorry, just getting my notes up.
- Marcus BellMorning. Yes, I'm here. I've pulled the numbers for you, so I can share them if it helps.
- Tom AshdownGo for it, Marcus, then I'll do the paperwork bit.
- Marcus BellSo, short version. Active use is up well on the quarter before. It's still a small group, about three people regularly, but they're asking more questions, and the records have kept loading every night. No tickets in the last month. It's been a quiet and healthy few weeks.
- Rob ElleryQuiet's good. Quiet means it's not breaking.
- Jenna PriceYes, honestly, it's one of the few systems I don't have to babysit. I'd be sorry to lose it.
- Tom AshdownThat's lovely to hear. Right, so the commercial bit. At the last call I said I'd confirm the figure, so I've gone and checked. You're on Starter, with fifteen users, and the renewal is at nineteen and a half thousand a year. That's exactly what's on your current order form, so no change.
- Rob EllerySame money. Good. To be straight with you, I was half expecting you to tell me it was going up.
- Tom AshdownNot this time, no drama. Same tier, same users, same price.
- Rob ElleryIs there any discount in that? Given we're staying.
- Tom AshdownHonest answer, Rob, discounts only apply to the first term, so there isn't one to offer on a renewal. But I'm holding the price where it is, and that's me doing what I can. I hope that's fair.
- Rob ElleryFair enough. I just like to ask. Jenna, are you happy with it?
- Jenna PriceYes, I'm happy. It does what we need. Can I ask, if we wanted more people on it later, how does that work?
- Tom AshdownThere's room within the fifteen first, so you can add people without paying more. If you went past that there are packs of extra users, or you could look at the next tier. But there's no pressure, and you're nowhere near it.
- Jenna PriceGood. Then I'd like to bring a few more consultants on, but not before Christmas. The team's stretched. Can we park that?
- Marcus BellOf course. I'll set aside a session in the new year, whenever you're ready, and I'll make it practical, using your own client accounts.
- Tom AshdownRight, so what happens next. I'll send the renewal paperwork this week, order form on the same terms. Rob, it'll come to you for signature, and I'd like it done before Christmas, so it's off everybody's desk. Is that doable?
- Rob ElleryAs long as it's the same as what we've just said, I'll sign it. I don't read the small print, Tom, so you'd better not surprise me.
- Tom AshdownHa, I won't. And Jenna, if you could just glance over it before Rob signs, that'd be belt and braces.
- Jenna PriceYes, I'll check it. Send it to me too, please.
- Marcus BellAnd I'll send over the usage summary today, one page, so you have it for your own records.
- Rob ElleryRight, thanks. Good. I'll get on.
- Tom AshdownCheers, Rob. Cheers, everyone. Speak soon.