What was said
What this says
As at Fri 9 Oct 2026Discovery call with Silverbeck Energy Services. Project managers build client pictures by hand from the job system and CRM every day. Managing Director called the friction 'not a deal-breaker'. Demo booked on dummy data first.
What happened: Lewis Kerr ran discovery with Kirsty Ingham and Kevin Kershaw. Kirsty described daily manual work joining work orders in the job system with contracts in the CRM.
Customer view: Kevin said the friction slows things down but is not a deal-breaker. Neither had looked formally at alternatives, so no rival was named.
Commercial: The need maps to the core brain: search, chat and pages across two sources. Users named are the office team, project managers and Kirsty, so likely a single-team fit. No tier, price or timeline was discussed.
Watch: Urgency is moderate. The decision-maker framed the problem as friction, not pain, so the value case must be concrete.
Themes
As at Fri 9 Oct 2026Who was there
BG-Demo
Them
Follow-up
Next steps
As at Fri 9 Oct 2026- Lewis Kerr to send the calendar invite and a systems questionnaire to Kirsty Ingham.
- Run a demo on dummy data, then a second session on Silverbeck's real systems.
Risks
As at Fri 9 Oct 2026- Kevin Kershaw framed the problem as friction rather than a deal-breaker, so urgency to buy may be low.
- Internal discussion of alternatives has happened, so a rival or do-it-yourself option could surface.
Opportunities
As at Fri 9 Oct 2026- Daily manual joining of the job system and CRM is a clear use case for search, chat and pages.
- A wider office team of project managers and others suggests room for several users.
Transcript
- Lewis KerrMorning, Kirsty, Kevin. Thanks for making time. How's your week been?
- Kirsty InghamGood, thanks. Busy as always. We're on a video call?
- Lewis KerrYes, can you both see me okay?
- Kevin KershawAll good here.
- Lewis KerrRight. So you reached out about the brain. First thing I want to understand is what you're trying to solve. What does your world look like right now?
- Kirsty InghamWe do inspection and maintenance on energy assets, offshore and onshore. When we're managing a client, we spend a lot of time cross-referencing things: what contracts do they have, are they renewing soon, what work orders are open. It's all in different systems.
- Kevin KershawYeah, Kirsty's team is doing that every day. Multiple spreadsheets, multiple logins.
- Lewis KerrSo you've got work orders in one place, client contracts in another?
- Kirsty InghamDifferent systems. Work orders are in our job system. Contracts are in our CRM.
- Lewis KerrRight. How often does someone need to pull that information together?
- Kirsty InghamDaily. Our project managers need to see a complete picture: contracts, history, open jobs, everything in one place. Right now they're building that manually.
- Lewis KerrAnd if you could ask a question and get that picture instantly?
- Kevin KershawIt would save time. There's friction. Not a deal-breaker, but it slows things down.
- Lewis KerrWho would be asking questions most often?
- Kirsty InghamOffice team, mainly. Project managers, myself, a few others.
- Lewis KerrHave you looked at anything else in this space?
- Kevin KershawNot formally. We've talked about it internally.
- Lewis KerrRight. What I'd suggest is a demo. I'll show you the brain on dummy data first, then Kirsty, we can do a second session where we connect to your actual systems and show it working on real data.
- Kirsty InghamYeah, that would be useful.
- Lewis KerrI'll get you a calendar invite for next week. Does Tuesday afternoon work?
- Kirsty InghamTuesday's fine. Around 14:30?
- Lewis KerrPerfect. I'll send that over today. And Kirsty, I'll need some basic information: what your systems are called, table names if you know them. I can send you a questionnaire.
- Kirsty InghamSure, send it over.
- Lewis KerrWill do. Right, cheers both. Looking forward to it. Speak soon.